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Senior Channel Marketing Specialist
HoneywellSr Channel Marketing Specialist at Honeywell developing and executing strategies to drive growth through distribution channels. Building strong partner relationships and analyzing market trends.
About the role
Key responsibilities & impact- Develop and execute channel marketing strategies to drive growth and increase market share.
- Collaborate with channel partners to develop joint marketing programs and initiatives.
- Create and execute demand generation campaigns to drive sales through channel partners.
- Provide marketing support and resources to channel partners to enhance their sales efforts.
- Conduct market research and analysis to identify channel trends, opportunities, and competitor activities.
- Manage marketing budgets and measure the effectiveness of channel marketing initiatives.
- Collaborate with cross-functional teams to align channel marketing efforts with overall business objectives.
- Stay up-to-date with industry trends and best practices in channel marketing.
Requirements
What you’ll need- Proven experience of at least 3 years with Channel Marketing, B2B Marketing, or related roles.
- Demonstrated success in developing and executing Channel Marketing strategies.
- Minimum of 3 years experience with demand generation and lead generation strategies.
- Knowledgeable with utilizing marketing automation platforms (Marketo) and CRM systems (Salesforce).
- Strong understanding of distribution and partner channel dynamics.
- Advance usage of MS Excel platform (V-Lookup, H-Lookup, Pivot Tables).
Benefits
Comp & perks- In addition to a competitive salary, leading-edge work
- Comprehensive benefits package
- Employer subsidized Medical, Dental, Vision, and Life Insurance
- Short-Term and Long-Term Disability
- 401(k) match
- Flexible Spending Accounts
- Health Savings Accounts
- EAP
- Educational Assistance
- Parental Leave
- Paid Time Off (for vacation, personal business, sick time, and parental leave)
- 12 Paid Holidays
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Channel MarketingB2B MarketingDemand GenerationLead GenerationMarket ResearchMarketing Budget ManagementMarketing Strategy DevelopmentData AnalysisMS ExcelV-Lookup
Soft Skills
CollaborationCommunicationStrategic ThinkingAnalytical SkillsProblem Solving