Marketing Manager, Content & Websites

. You will be our Content Growth Driver .

Posted 4/21/2026full-timeHamburg • 🇩🇪 GermanyMid-LevelSeniorWebsite

Key responsibilities & impact

You will be our Content Growth Driver
As Marketing Manager, Content & Websites, you are responsible for positioning our AI solution in a clear, relevant, and persuasive way
You develop content that not only attracts attention but delivers real business impact — from initial awareness to conversion
You think about content across the entire funnel and understand how messages perform differently depending on audience, channel, and funnel stage
Your focus is on explaining complex AI topics simply while presenting them in a way that builds trust and motivates action
You work closely with Performance Marketing, Sales, and Product to develop content that performs both organically and in paid channels
You ensure consistent, effective communication across all touchpoints
You continuously optimize content, structures, and user flows with the aim of increasing conversion, user experience, and visibility
Develop a holistic content strategy across the B2B funnel (awareness to conversion)
Conceptualize and produce content for website, landing pages, LinkedIn, Meta, and performance marketing
Translate complex AI and product content into clear, persuasive messages
Use AI tools to make content creation, scaling, and optimization more efficient
Analyze content performance (e.g., engagement, conversion) and derive concrete optimizations
Ensure a consistent brand and communication line across all channels

What you’ll need

At least 3–5 years of experience in content marketing, ideally in a SaaS, tech, or e-commerce environment
Experience in conceptualizing and producing content (copy, structure, and optionally visual assets)
Ability to explain complex topics simply, clearly, and persuasively
Understanding of how content functions across the funnel — from awareness to conversion
Experience managing onsite website assets (e.g., CMS, landing pages, conversion optimization); bonus: experience with AI-generated websites
Ideally experienced with performance-oriented content (ads, landing pages, CRO)
Strong sense for target audiences, messaging, and storytelling
Creative while maintaining a clear focus on business impact
Data-driven and able to use insights for continuous optimization
Enthusiasm for AI is a must — you actively use AI tools in your daily work
Structured, proactive, and highly execution-oriented
Team player who collaborates closely with other departments

Comp & perks

Remote or hybrid: Work flexibly from anywhere or from our co-working spaces in Hamburg or Cologne
Startup spirit: Fast decision-making, flat hierarchies, agile ways of working, and significant room to shape your role
Learning culture: Comprehensive onboarding, an open feedback culture with personal mentoring, and genuine on-the-job learning
Teamwork first: We combine a strong performance orientation with high team spirit. A collegial and personal atmosphere, regular team events, and knowledge-sharing sessions
Solution-oriented culture: We encourage creativity, ownership, and the drive to push things forward
AI boost: You’ll work with a modern AI stack — for example, Claude as a foundation — and stay open to the latest tools and developments
Keep growing smarter: Budget for training, conferences, and e-learning to stay current on AI advancements
Monthly allowance to support mobility, fitness (EGYM Wellpass), groceries, or other expenses

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content marketingconversion optimizationcopywritingcontent strategydata analysisperformance marketingSEOCROaudience targetingstorytelling

Soft Skills

communicationcreativitycollaborationproactivityexecution-orientedproblem-solvingadaptabilitypersuasivenessattention to detailstrategic thinking