Content and Digital Marketing Specialist

Ho-Chunk, Inc.

Content & Digital Marketing Specialist at Blue Earth Marketing, Inc. supports digital marketing initiatives across client accounts through content creation and campaign execution.

Posted 7/13/2026full-timeSioux City • Iowa • 🇺🇸 United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and managing digital content across various platforms, with a strong focus on social media marketing, email campaigns, and performance analysis. Proficient in collaborating with cross-functional teams to ensure brand consistency and effective execution of marketing initiatives.

Highest-signal resume keywords

Digital Content CreationSocial Media ManagementEmail Marketing CampaignsCampaign Performance MonitoringMarketing Copywriting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingContent WritingPhoto EditingVideo EditingCampaign ManagementProofreadingContent Calendar ManagementResearchBrand ConsistencyQuality Checking

Soft Skills

CollaborationCommunicationProject SupportCreativityAttention to Detail

Tools & Technologies

Digital Marketing ToolsEmail Distribution SoftwareSocial Media PlatformsGraphic Design SoftwareAnalytics Tools

Industry Keywords

MarketingAdvertisingCommunicationsPublic RelationsAgency Experience

About the role

Key responsibilities & impact

Create, schedule, and publish content across a variety of social media platforms.
Write engaging copy for social media, email marketing campaigns, digital advertising, and other marketing materials.
Assist in the execution and ongoing support of digital marketing campaigns across multiple channels.
Build and deploy email marketing campaigns and maintain email distribution lists.
Capture and edit basic photo and video content for use across digital marketing channels.
Assist with on-site photography and videography at client events, promotional activities, and agency projects.
Support the implementation and monitoring of paid search and social media advertising campaigns.
Monitor campaign performance and prepare basic reports on digital marketing metrics.
Coordinate digital assets, including graphics, photography, video, and written content with internal teams and outside vendors.
Proofread and quality-check digital content prior to publication.
Maintain content calendars and assist in keeping projects on schedule.
Research industry trends, competitor activity, and emerging digital marketing best practices.
Collaborate with designers, account service staff, and media specialists to execute integrated marketing campaigns.
Ensure brand consistency across all digital communications and marketing materials.
Support agency marketing initiatives, client promotions, and special events as needed.
Provide administrative and project support for digital marketing initiatives.
Other duties as assigned.

Requirements

What you’ll need

Bachelor's degree in Marketing, Advertising, Communications, Journalism, Public Relations, or a related field, or an equivalent combination of education and professional experience.
Two to four years of professional experience in marketing, advertising, communications, social media, or a related field.
Agency experience is preferred but not required.
Experience creating digital content, writing marketing copy, managing social media platforms, and utilizing common digital marketing tools is highly desirable.

Benefits

Comp & perks

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.