Senior Digital Media & Performance Marketing Manager
Hirschen Group
full-time
Posted on:
Location Type: Hybrid
Location: Stuttgart • Germany
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Job Level
About the role
- Responsible for planning, booking, managing and optimizing media campaigns with a clear focus on the Google Marketing Platform (in particular DV360/DSP).
- Identifying and developing new digital advertising channels and testing innovative formats.
- Acting as a strategic sparring partner for clients, advising at eye level and translating company objectives into media strategies.
- Monitoring campaign performance, preparing reports and deriving actionable recommendations for budget and campaign optimization.
Requirements
- Several years of solid professional experience in paid online marketing — ideally at a media agency or in a strongly performance-driven corporate environment.
- Core expertise in strategic media planning and management as well as in operational campaign execution.
- Deep, hands-on experience with the Google Marketing Platform, especially DV360 (Google DSP).
- Familiarity with major self-service platforms such as Google and Meta.
- Strong communication skills, a structured way of working and the ability to explain complex topics clearly.
- AI competency is a plus.
Benefits
- Hybrid working model: combine the benefits of on-site collaboration (approx. 2 days per week in Neckarsulm) with the flexibility of remote work.
- Trust-based vacation for genuine rest.
- Urban Sports Club membership for your physical well-being.
- nilo.health as an external service for mental health support and professional coaching.
- Individual training opportunities and a company pension plan.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media planningcampaign managementcampaign optimizationdigital advertisingperformance marketingstrategic media planningoperational campaign executionAI competency
Soft Skills
strong communication skillsstructured working styleability to explain complex topics