Hirschen Group

Performance Marketing

• Responsible for planning, booking, managing and optimizing media campaigns with a clear focus on the Google Marketing Platform (in particular DV360/DSP).
• Identifying and developing new digital advertising channels and testing innovative formats.
• Acting as a strategic sparring partner for clients, advising at eye level and translating company objectives into media strategies.
• Monitoring campaign performance, preparing reports and deriving actionable recommendations for budget and campaign optimization.

Senior Digital Media & Performance Marketing Manager

• Planning, executing and optimizing programmatic campaigns.
• Responsible for the Google Marketing Platform (in particular DV360/DSP).
• Analyzing and improving existing performance marketing processes.
• Identifying and developing new digital channels and formats.
• Acting as a strategic sparring partner for the client's Marketing Director.
• Producing insightful reports and actionable recommendations.

Senior Digital Media & Performance Marketing Manager

Senior Manager, Programmatic Media & Performance Marketing