Ecommerce Manager

HireHawk

Ecommerce Manager focusing on conversion optimization and channel execution for a DTC haircare brand. Collaborating closely with the Director of Growth and managing operations across Shopify, Amazon, and TikTok Shop.

Posted 7/23/2026full-timeRemote • 🇱🇰 Sri LankaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in conversion rate optimization, particularly within Shopify and TikTok Shop environments, while effectively managing email marketing campaigns through Klaviyo. Proficient in utilizing AI tools for content optimization and maintaining integrations across various ecommerce platforms.

Highest-signal resume keywords

Shopify ExpertiseKlaviyo Campaign ManagementTikTok Shop OptimizationConversion Rate Optimization (CRO)Data Analysis and Reporting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Conversion Rate OptimizationA/B TestingEmail Campaign ManagementShopify App EcosystemAmazon Seller Central FamiliarityBasic HTML/CSSData InterpretationSegmentation LogicPerformance InsightsTroubleshooting

Soft Skills

Detail-OrientedStrong CommunicationExecution-FocusedCross-Functional Collaboration

Tools & Technologies

KlaviyoShopifyTikTok ShopAI Tools (ChatGPT, Claude, Midjourney)Google SheetsLookerElevarTriple Whale

Industry Keywords

DTC EcommerceAffiliate MarketingCPGWellnessBeauty

About the role

Key responsibilities & impact

Own conversion rate optimization across the Shopify storefront PDPs, collection pages, checkout flow, homepage
Run A/B tests and on-site experiments; manage tooling and interpret results
Manage Shopify app ecosystem including upsell/cross-sell, reviews, subscriptions, bundles, and site speed tools
Maintain integrations and troubleshoot issues across apps, pixels, and data layers
Coordinate with creative team to brief and deploy updated imagery, copy, and UGC across PDPs
Own PDP optimization on TikTok Shop titles, bullets, imagery, A+ content, category/attribute setup
Monitor TikTok Shop storefront performance and flag issues to the broader team
Coordinate with the content and affiliate team to ensure product pages are dialed in to support creator traffic
Stay current on TikTok Shop feature releases and surface relevant updates
Assist with Amazon listing optimization titles, bullets, A+ content, backend keywords, imagery
Work alongside internal stakeholders and agency contacts to implement updates and maintain listing health
Flag suppressed listings, content issues, or policy flags and coordinate resolution
Execute campaign sends end-to-end: build, QA, schedule, and deploy in Klaviyo
Partner with Director of Growth and retention agency on flow strategy — your role is hands-on implementation
Manage segmentation logic, list hygiene, and send cadence
Pull post-send reporting and surface performance insights
Own the review platform — ensure review collection, moderation, and syndication are running
Leverage AI tools for copywriting, content optimization, and productivity
Maintain clean documentation across SOPs, app settings, and platform configurations
Support new channel or integration launches as the business scales

Requirements

What you’ll need

***Must-Have:***
- 2 to 4 years in a DTC ecommerce role, you've lived inside Shopify and know it cold
- Hands-on Klaviyo experience: you've built campaigns, managed flows, and pulled your own reporting
- Worked on TikTok Shop in some capacity, even if not the primary owner
- Basic Amazon Seller Central familiarity listing updates, A+ content, suppression troubleshooting
- Comfortable with the Shopify app ecosystem: you know what tools exist, how they talk to each other, and how to triage when something breaks
- CRO mindset: you think about the customer journey, not just the task in front of you
- Detail-oriented and execution-focused you ship, you follow up, you close the loop
- Comfortable using AI tools to move faster (ChatGPT, Claude, Midjourney, etc.)
- Strong communicator who can work cross-functionally with creative, growth, and external partners
***Nice-to-Have***
- Experience at a beauty, wellness, or CPG DTC brand
- Familiarity with affiliate or influencer-adjacent ecommerce (TikTok Shop affiliates, LTK, etc.)
- Basic HTML/CSS for email template edits
- Experience with tools like Elevar, Triple Whale, or similar attribution/analytics platforms
- Comfort pulling and interpreting data in Google Sheets or Looker

Benefits

Comp & perks

Access to a **$200K+ perk marketplace** with discounts on 150+ services.
- Option to **withdraw up to 50% of approved earnings** before payday.