Growth Marketing Leader

HireHawk

Growth Marketing Leader executing scalable marketing strategies to drive qualified leads and revenue expansion. Focusing on measurable growth within staffing and BPO markets through multi-channel approaches.

Posted 7/22/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing growth marketing strategies, optimizing lead generation and conversion rates, and leveraging data-driven insights to enhance campaign performance. Proficient in account-based marketing and managing multi-channel acquisition strategies within the staffing and recruitment sectors.

Highest-signal resume keywords

Growth Marketing Strategy DevelopmentLead Generation for Staffing ServicesAccount-Based Marketing (ABM)Paid Acquisition Campaign ManagementData-Driven Analytical Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Growth MarketingLead GenerationMulti-Channel Acquisition StrategiesFunnel OptimizationCampaign Performance AnalysisA/B TestingDemand GenerationMarket ResearchCompetitive AnalysisKPI Management

Soft Skills

Cross-Functional Team LeadershipCollaborationStrategic ThinkingCommunication

Tools & Technologies

CRM SystemsLinkedIn AdsGoogle AdsReporting DashboardsTracking Systems

Industry Keywords

Staffing AgenciesRecruitment FirmsRPO CompaniesB2B MarketingHigh-Growth Environments

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Develop and execute a comprehensive growth marketing strategy aligned with revenue targets
Drive qualified lead generation for staffing/BPO services
Build multi-channel acquisition strategies (paid media, outbound, inbound, partnerships, content, SEO)
Optimize funnel performance from lead generation to client acquisition
Create campaigns targeting hiring managers, HR leaders, and decision-makers
Improve MQL → SQL → Closed Won conversion rates
Align closely with Business Development and Sales teams
Design account-based marketing (ABM) strategies when appropriate
Own growth KPIs including CAC, CPL, pipeline value, and revenue contribution
Analyze campaign performance and continuously optimize ROI
Implement tracking systems and reporting dashboards
Run A/B testing and growth experiments
Strengthen brand positioning within staffing/RPO markets
Conduct market research and competitive analysis
Identify new verticals or geographic expansion opportunities

Requirements

What you’ll need

8+ years of growth marketing experience
Proven experience in staffing agencies, recruitment firms, or RPO companies (required)
Strong understanding of B2B marketing and long sales cycles
Experience managing paid acquisition campaigns (LinkedIn Ads, Google Ads, etc.)
Experience building demand generation engines
Data-driven mindset with strong analytical skills
Experience leading cross-functional teams
Preferred
Experience scaling staffing firms in the U.S. market
Familiarity with CRM systems
Experience in account-based marketing (ABM)
Background in high-growth or startup environments

Benefits

Comp & perks

Strategic leadership role with direct revenue impact
Opportunity to scale growth in a competitive market
Fully remote flexibility
Performance-driven culture