Marketing

• Build, launch, and scale Meta ad campaigns with strict budget discipline, scaling only when ROAS is proven positive.
• Manage Google Ads campaigns across Performance Max, Search, and Display to maximize incremental revenue and lower CPA.
• Apply Meta’s Advantage+ suite (Catalog, Creative, placements) to boost efficiency and reach.
• Design and execute structured creative testing (angles, personas, formats) to combat fatigue and sustain engagement.
• Integrate AI-driven tools for creative generation, copy variations, and asset testing to stretch budgets further.
• Ensure high-quality feed signals and conversion tracking within Google PMax for reliable performance.
• Monitor automation outputs and know when to override settings to protect budgets and optimize performance.
• Produce clear, data-rich reporting on ROAS, CPA, placements, feed quality, and creative performance.
• Stay on top of Meta and Google’s newest AI/automation features and implement quickly where beneficial.
• Collaborate effectively across time zones, providing proactive updates and insights to the team.

Media Buyer

Marketing Coordinator

Marketing Assistant

Motion Marketing Designer

Solutions Marketing Lead

Marketing Specialist