Lead Creative Program Manager

Hinge Health

Lead Creative Program Manager at Hinge Health optimizing operations and driving creative initiatives. Overseeing AI-driven creative operations and enhancing web presence through collaboration.

Posted 5/31/2026full-timeSan Francisco • California • 🇺🇸 United StatesSenior💰 $198,400 - $297,600 per yearWebsite

About the role

Key responsibilities & impact

Optimize how pods and creative teams operate
Analyze utilization, throughput, and quality across creative teams to spot bottlenecks, then evolve processes, tools, and ways of working so teams operate efficiently
Improve quality, consistency, and scalability of web operations
Introduce and refine QA standards, publishing workflows, documentation, and governance to streamline repeatable work (e.g., templates, campaigns, localization) while balancing impact, feasibility, and team capacity.
Act as the central connector between strategy and execution
Bridge high-level brand and marketing objectives with creative and content by proactively surfacing risks and dependencies and driving clear, timely decisions.
Lead creative tooling and vendor ecosystems
Own and optimize the creative tooling stack and manage agencies and vendors defining scopes, SLAs, performance standards, and budgets to maximize value and reliability.
Scale creative operations with AI and automation
Define and execute the AI and automation strategy across the Brand, Creative & Content team, using utilization, efficiency, quality metrics, and ROI insights to continuously improve how creative work gets done.

Requirements

What you’ll need

8+ years in creative operations, program management, or similar operational roles within marketing, creative, or agency environments, with a track record of owning and scaling complex, cross-functional programs end to end.
Proven experience leading complex web or digital programs from intake and prioritization through launch and measurement, working across multiple stakeholders and functions.
Hands-on experience applying AI and automation in creative or marketing contexts (e.g., content generation, workflow automation, performance tracking), including defining success metrics and measuring ROI.
Strong background in web operations and governance: processes, QA, publishing workflows, documentation, and cross-functional decision-making.
Demonstrated ability to create operational clarity, designing and implementing processes, ownership models, and decision frameworks that work across Marketing, Creative, Content, and Development.
Experience managing creative tooling ecosystems (e.g., project management platforms, DAMs, design and video tools, AI tools) and leading successful adoption across teams.
Experience managing agencies and external vendors, including performance management and budget oversight.
Strong data fluency, comfortable building and interpreting dashboards, tracking utilization and efficiency metrics, and using data to recommend operational changes.
Excellent communication and stakeholder management skills, with proven success aligning senior leadership, marketing, creative, and engineering partners around shared plans and tradeoffs.
Ability to thrive in a high-growth, dynamic environment with shifting priorities, exercising sound judgment and proactively surfacing risks and options.

Benefits

Comp & perks

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Hard Skills & Tools

creative operationsprogram managementAI and automationweb operationsQA standardspublishing workflowsperformance trackingdata fluencyprocess designdecision frameworks

Soft Skills

communicationstakeholder managementleadershiporganizational skillsproblem-solvingjudgmentadaptabilitycollaborationrisk managementstrategic thinking