hims & hers

Senior Director, Social Media & Content Marketing

hims & hers

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $210,000 - $260,000 per year

Job Level

Senior

About the role

  • Lead a team of social media strategists and community builders
  • Develop and shepherd the success of a comprehensive social media & content marketing strategy aligned with brand, marketing, and business objectives
  • Serve as the senior thought leader on social media and content marketing trends, platform innovations, growth, and measurement best practices
  • Leverage analytics and insights to optimize campaigns and inform strategic decisions
  • Work cross-functionally with key partners across Brand, Integrated Marketing, PR, Product Marketing, and more to ensure how we show up across our content marketing platforms is consistent and on-strategy
  • Lead your team to be equal parts creative and analytical, providing creative partners with the right strategic inputs to develop work that breaks through the cultural zeitgeist and drives business impact
  • Provide constructive, actionable feedback to guide creative development and ensure efficacy of creative execution against our objectives

Requirements

  • 12-15+ years of experience in social media
  • Proven experience leading large-scale social strategies for a major brand
  • Deep expertise in platform algorithms, emerging trends, channel best practices, and audience behavior
  • Data-driven mindset with fluency in social analytics, reporting, and performance measurement
  • Proven track record of building and scaling brands through creative storytelling
  • Comfort navigating fast-paced, high-growth environments with shifting priorities
  • Exceptional storytelling, communication, and stakeholder management skills
Benefits
  • Competitive salary & equity compensation for full-time roles
  • Unlimited PTO, company holidays, and quarterly mental health days
  • Comprehensive health benefits including medical, dental & vision, and parental leave
  • Employee Stock Purchase Program (ESPP)
  • 401k benefits with employer matching contribution
  • Offsite team retreats

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
social media strategycontent marketing strategyanalyticsperformance measurementplatform algorithmsaudience behaviorreportingcreative storytellingcampaign optimizationmeasurement best practices
Soft skills
leadershipcommunicationstakeholder managementcreativityanalytical thinkingfeedback provisionstrategic thinkingcollaborationadaptabilityproblem-solving
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