
Digital CRM Analyst
Hilton Grand Vacations
full-time
Posted on:
Location Type: Remote
Location: Florida • United States
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Tech Stack
About the role
- Support end‑to‑end execution of lead management initiatives, including intake & prioritization, strategic brief, requirements definition, technical execution, QA, and launch readiness.
- Own the day‑to‑day functioning of lead management initiatives.
- Maintain operational program roadmaps and define interdependencies between teams; facilitating mitigation of potential risks to milestone delivery
- Own the creation and facilitation of ‘last mile’ go to market activities: planning, training materials & communications
- Support initiative business valuation and prioritization of initiatives in assigned area
- Support initiative execution by sharing cross-functional inputs to strategy, go to market, and continuous improvement initiatives
- Facilitate creation of cross-functional initiative strategy briefs, priority plans and project charters
- Monitor revenue growth targets by partnering with strategic leads to create initiative reports and recommendations
- Own operational checklists, SOPs, and workflow documentation
- Coordinate with internal partners to ensure tasks are completed on schedule
- Track and manage incoming requests, prioritizing and routing them as needed
- Drive project timelines, status updates, and issue resolution
- Maintain status documentation & RAIDD log
- Assist in coordinating cross‑functional tasks & dependencies with business, marketing, and technology.
- Support budget management & forecasting
Requirements
- Bachelor’s degree in Marketing, Business, Operations, or related field.
- 2–4 years of experience in CRM, digital marketing operations, or marketing program management.
- Experience with stakeholder management, with an ability to integrate traditionally siloed teams to foster collaboration, enhance decision-making processes, and drive organizational accountability
- Strong proficiency in Excel and experience with dashboards (Power BI, Tableau).
- Demonstrated experience in leveraging data-driven insights to enhance business performance through strategic, value-based initiative prioritization
- Ability to distill and articulate complex business challenges while uniting teams around data-driven solutions to drive strategic alignment and impactful outcomes
- A strong understanding of new marketing & data technologies
- Experience in the timeshare industry a plus
Benefits
- Recognition Programs and Rewards
- Excellent health care options, including medical, dental, and vision
- A people-first culture
- Go Hilton: Travel Discounts Program Hilton hotel rates worldwide.
- Perks at work: Employee Pricing platform
- Employee Assistance Program that supports your physical and mental well-being.
- Paid Vacation Time and Paid Sick Days
- 401(k) program with company match
- Tuition reimbursement programs
- Numerous learning and advancement opportunities
- And more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead managementrequirements definitiontechnical executionquality assurancebudget managementdata-driven insightsstrategic prioritizationproject managementworkflow documentationdigital marketing operations
Soft Skills
stakeholder managementcollaborationdecision-makingorganizational accountabilitycommunicationproblem-solvingstrategic alignmentcross-functional coordinationrisk mitigationtraining facilitation