Content Marketing Specialist
Nasdaq
React
Vice President, Content
Highwire PR
full-time
Posted on:
Location: Illinois • 🇺🇸 United States
Visit company websiteSalary
💰 $130,000 - $175,000 per year
Job Level
Lead
About the role
- We are seeking a visionary Vice President of Content to lead our editorial and content marketing teams in driving significant business growth. This role is pivotal in advancing our new business development efforts while fostering organic growth within our existing client base. Leverage expertise to create and execute integrated content strategies that engage audiences through compelling storytelling and deliver measurable business outcomes. Align content efforts across agency disciplines to embed content strategy within integrated marketing approaches. Oversee content marketing and editorial teams to ensure production of high-quality, compelling content aligned with brand and client objectives. Lead a team of editors and writers, fostering a culture of creativity, collaboration, and excellence. Drive integration of editorial work with content marketing and digital initiatives to position content as a critical driver of business success. Spearhead evolution and strategic application of AI-powered tools within the content function to enhance efficiency and creative output.
Requirements
- Bachelor’s degree in Journalism, Communications, Marketing, or a related field; Master’s degree preferred. 10+ years of experience in editorial leadership and content marketing, with a proven track record of driving business growth. Experience working in a Public Relations, Marketing, or Communications agency, with a strong understanding of client-facing work and campaign execution. Demonstrated ability to grow revenue through strategic content initiatives and lead a team of 5 or more professionals. Strong understanding of editorial processes, content marketing, working knowledge of SEO/LLMSEO, and analytics tools, with the ability to leverage these for business success. Ability to prompt and create frameworks for LLM-driven processes. Exceptional leadership, communication, and client engagement skills. Experience in a technology-related field is a plus. Ability to manage multiple high-impact projects simultaneously in a fast-paced environment. Strategic thinker with a passion for driving business results through innovative editorial solutions.
