Highmark Health

Marketing Operations Specialist

Highmark Health

full-time

Posted on:

Location Type: Hybrid

Location: Working at HomeLouisianaMarylandUnited States

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Salary

💰 $57,700 - $107,800 per year

About the role

  • Oversees and serves as a subject matter expert for critical operational elements in the development of marketing materials
  • Facilitates the timely development, management, and optimization of customer and prospect marketing and communication materials
  • Ensures strategic alignment, compliance, and data accuracy
  • Facilitates campaign setup to enable detailed tracking and analysis
  • Collaborates with assigned team to understand goals, objectives, and strategies
  • Achieves service excellence in tactical support for growth or retention initiatives

Requirements

  • Bachelor's Degree in Business, Marketing, Communications, English, Health Policy or related OR 6 years of related and progressive experience in lieu of Bachelor's
  • 3 years in Marketing Communications or Campaign Development, Execution, or supervision
  • Professional experience using technology, tools, and AI in a Marketing function
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing materials developmentcampaign developmentdata accuracycustomer communicationprospect marketingcampaign setuptracking and analysisstrategic alignment
Soft Skills
collaborationservice excellencetactical support