Content Specialist II
HighLevel
full-time
Posted on:
Location Type: Remote
Location: Mexico
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About the role
- Manage External Partners: Serve as the primary point of contact for 3rd party design contractors; provide clear creative briefs, manage feedback loops, and answer queries to keep production moving.
- Enforce timelines and manage production schedules to ensure a steady stream of new assets (funnels, sites, graphics) are delivered on time.
- Review vendor deliverables against brand guidelines to ensure design consistency before final acceptance.
- Write compelling, industry-specific copy for a variety of templates, including Social Media posts, Google Ad headlines/descriptions, and Email Marketing campaigns.
- Conceptualize and build logic for interactive assets, such as Lead Gen Forms, Surveys, and Quizzes, ensuring they capture the right data for our users.
- Ensure that generic designs are populated with realistic, industry-relevant text.
- Take finalized designs and copy and submit them to the HighLevel Template Library, ensuring all proper configuration.
- Apply the correct naming conventions and tags to ensure assets are searchable and organized.
- Manage the archiving of old templates and the publishing of new versions to keep the library fresh.
Requirements
- Experience managing freelancers, agencies, or external vendors. You are comfortable giving feedback and holding others accountable to deadlines.
- You can write punchy social captions, persuasive ad copy, and clear website text. (Portfolio or writing samples preferred).
- Proficiency with project management tools (e.g., Asana, ClickUp, Trello) to track multiple asset pipelines simultaneously.
- You understand the anatomy of a Google Ad, the purpose of a Lead Magnet, and how a Quiz funnel works.
- Comfort with HighLevel (or similar drag-and-drop builders) to upload and configure assets. Note: Deep coding skills are not required, but comfort with software interfaces is a must.
- Understanding of user experience and interface best practices
- Experience marketing in a wide variety of local business and professional services
Benefits
- High-growth company with a devoted user base and a huge market opportunity
- A unique chance to shape not just product marketing, but also education and certification strategy
- Collaborative team culture
- Smart, passionate colleagues and room to lead
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingproject managementinteractive asset creationdata capturedesign consistencytemplate configurationnaming conventionsarchivingpublishing
Soft Skills
communicationfeedback managementaccountabilitycreativityorganization