
Senior Director, Marketing Communications
HighLevel
full-time
Posted on:
Location Type: Hybrid
Location: Dallas • Texas • United States
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Job Level
About the role
- Lead all press, media, and public-facing communications to strengthen brand visibility and reputation.
- Develop and execute a comprehensive media strategy aligned with business and growth objectives.
- Build, manage, and sustain strong relationships with journalists, reporters, analysts, and media outlets.
- Oversee creation of press releases, media statements, executive quotes, fact sheets, and story pitches.
- Work closely with Finance, Legal, and executive leadership to develop compliant, accurate, and compelling investor-related messaging.
- Ensure all public communications align with regulatory guidelines and best practices.
- Prepare executives for financial communications, investor meetings, and media interactions.
- Manage all PR agencies and consultants, ensuring alignment with HighLevel’s messaging and priorities.
- Evaluate agency performance and guide strategic direction for earned media efforts.
- Oversee budgets, contracts, and cross-functional workflows with external partners.
- Support executive communications, including speeches, talking points, presentations, and messaging frameworks.
- Assist leaders in translating strategic initiatives into clear communication for internal and external audiences.
- Partner with internal comms teams to ensure alignment and consistency across company messaging.
- Own HighLevel’s crisis communication strategy and response protocols.
- Act as primary communication lead during high-risk or reputational events.
- Create proactive and reactive messaging to mitigate brand exposure and protect trust among customers, partners, and investors.
- Maintain scenario plans and cross-functional readiness for crisis response.
- Lead, mentor, and develop a high-performing Marketing Communications team.
- Define team structure, roles, and development pathways aligned with organizational goals.
- Set clear performance expectations, provide regular feedback, and conduct performance reviews.
- Oversee resource planning, hiring, onboarding, and succession planning for the communications function.
Requirements
- 15+ years of progressive experience in communications, PR, corporate communications, or related fields.
- Proven experience managing media relations at high-growth tech companies, SaaS organizations, or regulated industries.
- Demonstrated success developing communication strategies for executives, crisis situations, and major corporate milestones (e.g., IPO preparation).
- Strong understanding of financial communication, compliance considerations, and cross-functional alignment with Legal/Finance teams.
- Excellent written, verbal, and storytelling abilities with exceptional editorial judgment.
- Experience managing PR agencies and complex communication programs.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
media strategypress release creationfinancial communicationcrisis communicationcommunication strategy developmenteditorial judgmentperformance evaluationresource planningsuccession planningcross-functional alignment
Soft skills
relationship managementleadershipmentoringstorytellingcommunicationstrategic thinkingcollaborationfeedback provisionorganizational skillsproblem-solving