HighLevel

Senior Director, Marketing Communications

HighLevel

full-time

Posted on:

Location Type: Hybrid

Location: DallasTexasUnited States

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About the role

  • Lead all press, media, and public-facing communications to strengthen brand visibility and reputation.
  • Develop and execute a comprehensive media strategy aligned with business and growth objectives.
  • Build, manage, and sustain strong relationships with journalists, reporters, analysts, and media outlets.
  • Oversee creation of press releases, media statements, executive quotes, fact sheets, and story pitches.
  • Work closely with Finance, Legal, and executive leadership to develop compliant, accurate, and compelling investor-related messaging.
  • Ensure all public communications align with regulatory guidelines and best practices.
  • Prepare executives for financial communications, investor meetings, and media interactions.
  • Manage all PR agencies and consultants, ensuring alignment with HighLevel’s messaging and priorities.
  • Evaluate agency performance and guide strategic direction for earned media efforts.
  • Oversee budgets, contracts, and cross-functional workflows with external partners.
  • Support executive communications, including speeches, talking points, presentations, and messaging frameworks.
  • Assist leaders in translating strategic initiatives into clear communication for internal and external audiences.
  • Partner with internal comms teams to ensure alignment and consistency across company messaging.
  • Own HighLevel’s crisis communication strategy and response protocols.
  • Act as primary communication lead during high-risk or reputational events.
  • Create proactive and reactive messaging to mitigate brand exposure and protect trust among customers, partners, and investors.
  • Maintain scenario plans and cross-functional readiness for crisis response.
  • Lead, mentor, and develop a high-performing Marketing Communications team.
  • Define team structure, roles, and development pathways aligned with organizational goals.
  • Set clear performance expectations, provide regular feedback, and conduct performance reviews.
  • Oversee resource planning, hiring, onboarding, and succession planning for the communications function.

Requirements

  • 15+ years of progressive experience in communications, PR, corporate communications, or related fields.
  • Proven experience managing media relations at high-growth tech companies, SaaS organizations, or regulated industries.
  • Demonstrated success developing communication strategies for executives, crisis situations, and major corporate milestones (e.g., IPO preparation).
  • Strong understanding of financial communication, compliance considerations, and cross-functional alignment with Legal/Finance teams.
  • Excellent written, verbal, and storytelling abilities with exceptional editorial judgment.
  • Experience managing PR agencies and complex communication programs.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
media strategypress release creationfinancial communicationcrisis communicationcommunication strategy developmenteditorial judgmentperformance evaluationresource planningsuccession planningcross-functional alignment
Soft skills
relationship managementleadershipmentoringstorytellingcommunicationstrategic thinkingcollaborationfeedback provisionorganizational skillsproblem-solving