HighGround

Director of In Home Sales Enablement

HighGround

full-time

Posted on:

Location Type: Remote

Location: Texas • United States

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Job Level

Lead

About the role

  • Design and continuously refine a standardized in-home sales process that supports consultative selling and customer trust.
  • Lead adoption of best practices and sales workflows across 14 brands, ensuring alignment with real-world field conditions.
  • Create and update a process playbook for in-home sales operations that can scale with company growth.
  • Oversee the AI sales coaching and analytics platform used by IHSPs and sales managers.
  • Continuously refine AI-enabled scripts, prompts, and learning loops to improve seller outcomes.
  • Build and lead the training curriculum for new and tenured IHSPs, including onboarding modules, shadowing protocols, and advanced techniques.
  • Conduct field-based coaching sessions, ride-alongs, and virtual clinics.
  • Analyze in-home sales performance across brands using Luxor CRM and other reporting tools.
  • Collaborate closely with brand leaders and local sales managers to tailor strategies to market and team dynamics.
  • Directly manage the Emergency Response Center Supervisor, providing coaching, feedback, and development support.

Requirements

  • 5+ years of experience in sales enablement, performance management, or sales operations—ideally in a multi-location, home services, or franchise-style environment with a strong focus on “one-call close” interactions in the home
  • Deep knowledge of consultative, in-home sales methodologies and customer psychology.
  • Strong working knowledge of CRM systems and experience with AI-enhanced sales tools (e.g., Gong, Balto, Chorus, etc.).
  • Proven ability to coach high-performing door-to-door field sales teams and build trust with local leaders without formal authority.
  • Experience creating structured training programs and sales playbooks from scratch.
  • High emotional intelligence, influence skills, and passion for frontline success.
Benefits
  • Company paid Health Insurance for the Employee -Buy-up plans are available -Dependents/Spouses can be added for additional cost -HSA/FSA is available with certain plans
  • Vision and Dental insurance(2 dental plans to choose from!)
  • Company paid Long/Short term Disability
  • Company Paid Life Insurance
  • 401k with company matching
  • Ancillary Benefits (Hospital, Critical Illness, Accident)
  • Paid time off and Holidays
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales enablementperformance managementsales operationsconsultative sellingin-home sales methodologiestraining program developmentsales playbook creationAI sales coachinganalyticscustomer psychology
Soft Skills
coachinginfluenceemotional intelligencetrust buildingcommunicationcollaborationleadershipadaptabilityfeedbackdevelopment support