HighGround

Regional Sales Director

HighGround

full-time

Posted on:

Location: California • 🇺🇸 United States

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Job Level

Lead

About the role

  • Oversee lead generation, sales, onboarding, and relationship management of key referral sources (e.g., plumbers, HVAC, property managers)
  • Standardize and elevate channel messaging, pitch materials, and partner-facing collateral
  • Manage incentive programs, referral fees, and partner engagement events across brands
  • Directly manage and mentor multiple brand BDRs and local business development teams
  • Deliver sales enablement training, objection-handling strategies, and HighGround value proposition coaching
  • Conduct performance reviews and one-on-one coaching to optimize sales activity and conversion rates
  • Track and manage sales KPIs (Lead generation, conversion rate, average job revenue, CAC)
  • Leverage CRM systems to enforce consistency in reporting, tracking, and daily sales activities
  • Identify variances in performance early and lead root-cause corrective actions
  • Partner with centralized marketing to roll out campaigns across brands and territories
  • Collaborate on promotional material development, digital marketing strategy, and local brand activations
  • Aggregate and share best practices across the HighGround network and support new brand onboarding
  • Develop and implement regional growth strategies and establish OKRs for brand-specific BDR teams
  • Drive expansion into new territories, market segments, and brand acquisitions

Requirements

  • Bachelor’s degree in Business, Marketing, or related field (MBA preferred)
  • 8–12 years in sales, channel development, or business development
  • 3+ years in multi-location leadership roles
  • Proven track record in high-growth, field-driven sales environments (preferably residential services, restoration, or franchising)
  • Experience working with referral-based sales channels (highly preferred)
  • Team leadership and mentorship across multiple entities
  • Strategic and analytical thinking with hands-on problem solving
  • Exceptional communication and interpersonal skills
  • Deep understanding of CRM and data-driven decision-making
  • Comfort with ambiguity, change management, and growth-stage operations
  • Willingness to travel up to 30% across regional offices and field locations
  • Ability to work remotely and manage distributed teams
  • Ability to work occasional outside standard business hours to meet partners or BDRs in the field