HiddenLayer

Product Marketing Manager – AI Security

HiddenLayer

full-time

Posted on:

Location Type: Remote

Location: United States

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Tech Stack

Cyber Security

About the role

  • Develop and refine product positioning and messaging that clearly articulates HiddenLayer’s differentiation in AI security.
  • Translate adversarial AI research, MITRE ATLAS mappings, and technical detection capabilities into customer-centric value propositions.
  • Define and evolve our category narrative as the AI threat landscape matures.
  • Own end-to-end go-to-market strategy for new product launches and feature releases.
  • Partner with Product Management to ensure launch readiness across Sales, Marketing, Customer Success, and Partner teams.
  • Develop launch plans, enablement materials, and campaign messaging to drive pipeline and adoption.
  • Create compelling sales tools including pitch decks, battlecards, one-pagers, solution briefs, and objection-handling guides.
  • Enable Sales and Sales Engineering teams with clear, differentiated messaging.
  • Conduct ongoing competitive analysis and track emerging players in AI security, MLOps, and cybersecurity.
  • Monitor adversarial AI trends and evolving threat research to inform messaging and strategy.
  • Develop competitive battlecards and positioning frameworks.
  • Support analyst relations by developing briefing materials and participating in analyst inquiries.
  • Contribute thought leadership content including blogs, whitepapers, webinars, and conference messaging.
  • Help position HiddenLayer as the leader in AI security.
  • Partner with Customer Success and Sales to gather customer feedback and validate messaging.
  • Develop case studies and customer stories that highlight measurable impact and business value.

Requirements

  • Bachelor’s degree in Marketing, Business, Computer Science, Engineering, or related field.
  • 5+ years of experience in product marketing, preferably in cybersecurity, AI/ML, SaaS, or enterprise software.
  • Strong understanding of cybersecurity principles and/or AI/ML concepts.
  • Experience launching technical products in emerging or category-creating markets.
  • Demonstrated ability to craft differentiated positioning and messaging frameworks.
  • Experience developing sales enablement and competitive intelligence materials.
  • Excellent written and verbal communication skills with the ability to simplify complex technical topics.
  • Ability to collaborate cross-functionally across Product, Engineering, Threat Research, Sales, and Marketing.
  • Analytical mindset with the ability to interpret market data and customer insights.
Benefits
  • Fully Remote: We are a completely remote global team. Though we’re distributed, we are intentional about getting the team together a couple of times a year. We offer a generous stipend for your home office setup, annual upgrades to ensure you have a comfortable workspace and a monthly stipend for internet/phone expenses.
  • Comprehensive Health & Wellness Benefits: Better than your average startup healthcare benefits. With five options to choose from, of which are fully subsidized by HiddenLayer, we offer a variety of options to fit each person’s needs. We also offer vision, dental, and 401k offerings.
  • Flexible Time Off: Enjoy unlimited and flexible time off for all salaried employees, in addition to 15 paid company holidays.
  • Commitment to Learning and Development: We support personal growth and education through a dedicated L&D fund that can be used for training, conferences, certifications and industry events.
  • Diversity, Equity, and Inclusion: We are committed to building a diverse team with individuals from various backgrounds, experiences, abilities, and perspectives, and we are proud to be an equal opportunity employer.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingcybersecurityAI/MLSaaSsales enablementcompetitive intelligencemarket analysistechnical product launchpositioning frameworksadversarial AI
Soft Skills
communicationcollaborationanalytical mindsetcreativitystrategic thinkingcustomer feedbackthought leadershipwritingpresentationproblem-solving