Product Marketing Manager

Hidden Level

Product Marketing Manager overseeing product marketing strategies at Hidden Level. Focused on RF sensing technology and market expansion initiatives across multiple channels.

Posted 6/12/2026full-timeSyracuse • New York, Washington • 🇺🇸 United StatesSeniorLead💰 $122,000 - $155,000 per yearWebsite

About the role

Key responsibilities & impact

Plan and execute GTM strategies for product launches and market expansion initiatives
Conduct market research to understand customer needs, mission requirements, market trends, and competitive landscape
Develop and maintain strong product positioning and messaging that clearly communicates value proposition
Drive product commercialization activities from concept through launch and market adoption
Establish KPIs and track performance metrics to measure the effectiveness of product marketing activities

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, Communications, Engineering, Physics, or a related technical field
A minimum of 8 years of proven experience in leading and managing comprehensive product marketing strategies for technology companies
Strong understanding of product positioning, messaging, market segmentation, competitive analysis, analyst relations, and go-to-market strategy
Prior experience in Defense Tech sector or related U.S. Department of Defense entity

Benefits

Comp & perks

health insurance
paid parental leave
flexible time off
401(k) with employer contributions
life insurance
disability insurance
potential stock options

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketingmarket researchproduct positioningmessagingKPI establishmentperformance metricscompetitive analysisgo-to-market strategymarket segmentationproduct commercialization

Certifications

Bachelor’s degree