
Paid Media Coordinator
Hi-Altitude Brands
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Salary
💰 $70,000 - $75,000 per year
About the role
- Maintain and update performance tracking across platforms (Google Ads, Meta, Bing), ensuring accuracy in spend, conversions, CPA, and ROAS
- Document and organize A/B test results across creative, landing pages, and audiences to support ongoing optimization
- Ensure consistency in campaign naming conventions and UTM tracking
- Identify and flag data discrepancies or anomalies for review
- Pull and compile performance data from GA4 and advertising platforms on a daily, weekly, and monthly basis
- Support the creation of performance reports and summaries used in team syncs and strategy discussions
- Monitor key metrics (CVR, CPA, funnel performance) to maintain clear visibility into campaign performance
- Track and maintain competitive intelligence across ads, messaging, and offers
- Monitor platforms such as Meta Ad Library and Google Ads Transparency Center to identify trends and new competitors
- Research keyword trends and seasonal patterns within the health and wellness space
- Monitor ad account issues (disapprovals, delivery errors) and flag for resolution
- Organize and maintain creative assets with clear tagging and categorization
- Coordinate with design teams to ensure timely delivery of campaign assets
- Work closely with Media Buyers to support campaign execution and gain exposure to testing and optimization strategies
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience)
- Strong attention to detail and commitment to data accuracy
- Proficiency in Google Sheets or Excel
- Ability to learn new tools and platforms quickly (GA4, Google Ads, Meta Ads Manager)
- Strong organizational skills and ability to manage multiple priorities
- Clear written and verbal communication skills
- Curiosity about digital marketing and performance advertising
- Comfortable working in a fast-paced, remote environment
- Internship, coursework, or exposure to digital marketing, advertising, or analytics (Nice to Have)
- Familiarity with paid media platforms (Google Ads, Meta, Bing) (Nice to Have)
- Basic understanding of marketing metrics such as CPA, ROAS, and conversion rate (Nice to Have)
Benefits
- Competitive Salary: $70,000 to $75,000 annually + bonus compensation, depending on your experience
- This is a fully remote position
- Flexible time off + 9 annual company holidays
- Your Birthday is a paid vacation day - take the day to celebrate your awesomeness!
- 100% company-paid base plan Medical, Dental, and Vision Insurance for employees
- 100% company-paid Life Insurance and Short-Term Disability Coverage
- 3% Employer contributions to 401(k) regardless of employee participation! (Free money)
- Matching charitable contributions up to $2,500/year
- $1,200/annual Work from Home (WFH) stipend
- Employee recognition and rewards program
- Calm app subscription
- Pet insurance
- Free monthly employee product samples and team discounts
- Employee Referral Program
- Professional development fund for employees (We love HI-ER Education)
- And a collaborative, innovative work culture!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
A/B testingdata analysisperformance trackingkeyword researchcampaign optimizationdata accuracymarketing metricscompetitive intelligencead account managementcreative asset organization
Soft Skills
attention to detailorganizational skillscommunication skillscuriosityability to manage multiple prioritiesadaptabilityteam collaborationproblem-solvingtime managementfast-paced work adaptability