
Director, Pricing Rack Marketing
HF Sinclair
full-time
Posted on:
Location Type: Office
Location: Dallas • Texas • United States
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Job Level
About the role
- Own and execute the national pricing vision - driving profitability, competitiveness, and alignment between corporate strategy and regional execution with clearly identified strategies regionally to capture maximum margin and leverage our strategic footprint
- Lead the development, calibration, and continuous optimization of the Gravitate Pricing Engine, ensuring adaptive responses to rack movements, competitive shifts, and demand signals.
- Monitor national GPE performance to identify trends, margin pressures, and opportunities across Gasoline and ULSD; recommend strategic adjustments to sustain target margins.
- Manage the balance between brand equity protection and market responsiveness, ensuring both channels operate cohesively within overall profit objectives.
- Partner with Sales, Supply, Operations, and Commercial teams to align pricing actions with cost structures, inventory positions, and competitive conditions
- Establish pricing frameworks, thresholds, and guardrails to ensure consistency, transparency, and accountability across all regional pricing operations.
- Oversee key pricing and market intelligence vendor partnerships - including OPIS, DTN, Gravitate, and MarketView - managing contracts, renewals, and data integrity to ensure accuracy, continuity, and cost efficiency.
- Deliver clear, data-driven insights and executive-level reporting on pricing trends, differential compression, and optimization outcomes.
- Stay ahead of market developments, including rack volatility, DTN integrations, Gravitate future releases, and competitor dynamics, to inform proactive pricing adjustments.
- Mentor and guide regional pricing analysts to enhance analytical capability, decision quality, and alignment with enterprise strategy.
Requirements
- A minimum of 8 to 10 years of job-specific work experience.
- Bachelors Degree in Business or related field, or equivalent work experience is required.
- Critical thinking, strategic mindset, analytical with the ability to translate that into action.
- Pricing experience a plus.
- Supervises the work of at least 3 professional staff members.
Benefits
- Medical Insurance
- Vision Insurance
- Dental Insurance
- Paid Time-Off
- 401(k) Retirement Plan with match
- Educational Reimbursement
- Parental Bonding Time
- Employee Discounts
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
pricing strategydata analysismarket intelligencepricing frameworkscompetitive analysismargin optimizationrack movements analysisdemand signal analysiscontract managementvendor management
Soft Skills
critical thinkingstrategic mindsetanalytical skillsmentoringleadershipcommunicationcollaborationdecision makingproblem solvingadaptability