Senior Product Marketing Manager – Observability

Hewlett Packard Enterprise

Senior Product Marketing Manager shaping positioning and go-to-market strategy for HPE OpsRamp, Hewlett Packard Enterprise’s observability platform. Creating content, enabling sales, and driving pipeline growth across enterprise IT operations use cases.

Posted 8/9/2026full-timeSpring • California, North Carolina, Texas • 🇺🇸 United StatesSenior💰 $105,500 - $243,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product marketing within complex hybrid cloud environments, focusing on observability solutions and AIOps. Capable of developing go-to-market strategies and compelling messaging while collaborating effectively with cross-functional teams.

Highest-signal resume keywords

Product Marketing ExperienceObservability Solutions ExpertiseGo-To-Market Strategy DevelopmentCross-Functional CollaborationExceptional Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MarketingGo-To-Market StrategyObservability PlatformsAIOps NarrativesMarket ResearchCompetitive AnalysisSales Enablement ToolsContent DevelopmentMetrics AnalysisAutomation Techniques

Soft Skills

Influencing StakeholdersSimplifying Complex ConceptsCollaborationPresentation SkillsWritten Communication

Tools & Technologies

Generative AI ToolsContent Management SystemsAnalyst Relations PlatformsMarketing Automation ToolsCustomer Feedback Systems

Industry Keywords

Hybrid Cloud OperationsCloud-Native EnvironmentSREPlatform EngineeringIT OperationsCIOCTOVP InfrastructureIndustry InfluencersThought Leadership

Tech Stack

Tools & technologies

CloudDistributed Systems

About the role

Key responsibilities & impact

Develop clear and compelling positioning and messaging for HPE OpsRamp across infrastructure monitoring, cloud-native observability, and AIOps
Define and execute go-to-market strategies for existing and new product offerings
Collaborate with product management, engineering, sales, and marketing teams to align plans with product roadmaps and lead launches
Produce solution briefs, whitepapers, case studies, demo videos, blogs, campaign assets, landing pages, eBooks, webinars, and offers
Build thought leadership on observability trends, hybrid cloud operations, and AIOps through analyst engagement, speaking opportunities, and industry content
Conduct market research and competitive analysis and translate findings into positioning and differentiation recommendations
Develop sales enablement tools including battle cards, product training materials, and objection-handling guides
Partner with sales to communicate product value to customers
Work with customer success teams to identify and showcase customer success stories
Leverage customer feedback to refine messaging and influence product roadmap decisions
Drive strategic direction independently and influence stakeholders at vice president level and above

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, Computer Science, or a related field
Minimum 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment
Experience with observability solutions required
Experience marketing observability platforms across metrics, logs, traces, event correlation, and distributed systems
Experience connecting observability and AI/AIOps narratives, including automation, anomaly detection, and predictive operations, to business value
Proven success marketing to SRE, platform engineering, and IT operations teams
Experience developing go-to-market strategies, differentiated messaging, and leading cross-functional product launches
Strong track record partnering with product, sales, and marketing teams
Exceptional written, verbal, and presentation skills
Ability to simplify complex concepts and influence stakeholders at all levels
Ability to use market, customer, and competitive insights to inform strategy
Experience using generative AI tools to scale content development, refine messaging, and improve efficiency and pipeline impact
Familiarity with enterprise buyers including CIOs, CTOs, VP Infrastructure, and IT Operations leaders preferred
Experience supporting analyst relations and industry influencers preferred
Ability to independently drive strategic direction in a high-complexity environment

Benefits

Comp & perks

Comprehensive suite of health and wellbeing benefits supporting physical, financial, and emotional wellbeing
Personal and professional development programs
Flexible work and personal needs management
Hybrid work arrangement
Employee benefits offered in the US
Inclusive workplace celebrating individual uniqueness