Global Partner Marketing Manager, Cloud & AI

Hewlett Packard Enterprise

Global Partner Marketing Manager driving partner-led demand generation for Hewlett Packard Enterprise’s Hybrid Cloud and AI portfolio. Shaping buyer journeys, campaigns, and go-to-market strategy to accelerate pipeline growth.

Posted 8/4/2026full-timeWinnersh • 🇬🇧 United KingdomSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing partner demand generation strategies that drive pipeline growth, leveraging deep knowledge of enterprise IT products and customer segments. Proven ability to lead cross-functional teams and influence global marketing strategies to accelerate revenue growth.

Highest-signal resume keywords

Demand Generation StrategyEnterprise IT KnowledgePartner MarketingStakeholder ManagementCampaign Effectiveness Measurement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing PrinciplesDemand Generation ProgramsBuyer Journey OptimizationChannel Campaign DevelopmentMessaging Frameworks

Soft Skills

Excellent Communication SkillsRelationship-BuildingNegotiation SkillsInfluencing SkillsAnalytical Skills

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in Business

Industry Keywords

Enterprise TechnologyCloudAIHybrid CloudChannel Organizations

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Serve as the voice of the partner and influence global go-to-market strategy
Develop partner demand generation strategies that drive pipeline growth
Translate product positioning, messaging, and launches into partner-focused value propositions and demand acceleration plays
Define and lead demand generation campaigns, roadmaps, and execution plans across Hybrid Cloud, Storage, Software, AI, and Compute
Design and optimise end-to-end buyer journeys from awareness to purchase intent
Lead development of channel campaign briefs, messaging frameworks, and Demand Acceleration Kits
Collaborate with Product Marketing, Solutions Marketing, Channel & Partner Ecosystem Sales, Business Units, and Partner Marketing Managers
Measure campaign effectiveness, partner adoption, and business impact and optimise performance
Represent the partner voice in global marketing strategy and activation planning
Shape buyer journey strategies that accelerate revenue growth and market share
Influence partner marketing across Cloud and AI growth areas through scalable, data-driven programmes

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, or a related discipline
Minimum 7 years of marketing experience
Experience in enterprise technology environments preferred/ideal
Experience working with partners, channel organisations, sales teams, or industry ecosystems
Expert knowledge of modern marketing principles, strategies, tactics, and tools
Strong understanding of enterprise IT products, solutions, and technology portfolios
Proven experience working with large technology partners throughout the product, service, or solution lifecycle
Deep knowledge of customer segments, market dynamics, buyer journeys, and demand generation programmes
Excellent written, verbal, analytical, and presentation skills
Strong stakeholder management and relationship-building capabilities
Ability to lead and influence virtual and cross-functional teams
Effective negotiation, influencing, and consensus-building skills
Ability to engage confidently with senior leaders, partners, and stakeholders at all levels

Benefits

Comp & perks

Comprehensive suite of benefits supporting physical, financial and emotional wellbeing
Personal & professional development programs
Flexibility to manage work and personal needs
Inclusive workplace celebrating individual uniqueness