Events Manager

Hewlett Packard Enterprise

Corporate Events Manager developing and executing integrated marketing and corporate events in North America. Collaborating across teams to deliver exceptional experiences for customers and partners.

Posted 7/20/2026full-timeRemote • Arizona, Colorado, Florida, New York • 🇺🇸 United StatesSeniorLead💰 $111,000 - $243,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing Go-To-Market (GTM) plans and budgets, with a strong focus on customer segmentation strategies and marketing operations. Proven ability to lead cross-functional teams, analyze marketing metrics, and effectively communicate across all levels of management.

Highest-signal resume keywords

GTM Plan DevelopmentMarketing Operations ManagementCustomer Segmentation StrategiesProject and Budget ManagementExcellent Written/Oral Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing PrinciplesOffering MarketingSegment MarketingPartner MarketingAdvertising PracticesDirect MarketingResearch Vendor PracticesAnalytical SkillsBudget ManagementSales Training Development

Soft Skills

Interpersonal SkillsNegotiating SkillsInfluencing SkillsConsensus-Building SkillsConflict Resolution Skills

Tools & Technologies

Siebel MRM/CRM

Industry Keywords

Marketing ExperienceCross-Functional TeamsAgency ExperienceSales ExperienceChannel Experience

About the role

Key responsibilities & impact

Develop and secure approval for GTM plans and budgets
Direct cross-functional, cross-organizational teams and agencies in the development and execution of GTM plans and budgets
Define GTM metrics/goals/benchmarks and track/report progress against them
Develop closed-loop post-analysis for marketing programs and identify/execute indicated actions
Develop offering/segment messaging and manage/monitor their delivery
Develop/define customer segmentation strategies and customer experience plans and execute/monitor them
Perform marketing operations activities as needed, e.g., Siebel MRM/CRM, PO/accrual management, collateral fulfillment
Assist sales with development of sales training materials
Assist sales with retailer/reseller account calls/development

Requirements

What you’ll need

BA or BS in Marketing or related field preferred
7+ years marketing experience, including offering marketing, segment marketing and partner marketing
Agency, sales and/or channel experience a plus
Expert knowledge of marketing principles, practices, tactics and tools
Expert knowledge of offering, segment, partner and account-based marketing
Expert knowledge of advertising/direct marketing/research vendor practices and procedures
Well-developed understanding of the industry, offering categories and company offerings/strategy
Strong project and budget management skills
Excellent written/oral communications
Strong analytical skills
Excellent interpersonal skills
Ability to build, manage and influence virtual teams
Excellent negotiating skills
Ability to interface effectively with all levels of management and functional disciplines
Strong influencing and consensus-building skills
Conflict resolution skills.

Benefits

Comp & perks

Health & Wellbeing
Personal & Professional Development
Unconditional Inclusion