Creative Strategist, Brand Experience Strategy, AI Integration

Hewlett Packard Enterprise

Creative Strategist shaping brand experiences and AI integration at Hewlett Packard Enterprise. Collaborate with cross-functional teams to enhance digital ecosystem and storytelling strategies.

Posted 7/6/2026full-timeRoseville • California • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $243,000 per yearWebsite

About the role

Key responsibilities & impact

Define and evolve digital and brand experience strategies aligned to business goals
Shape cohesive storytelling frameworks across web, campaigns, product, and platform experiences
Partner across design, brand, content, engineering, and marketing teams to guide execution
Help establish scalable creative systems, governance models, and experience principles
Apply AI to improve content creation, personalization, discoverability, and operational workflows
Identify opportunities to simplify fragmented experiences into unified customer journeys
Use data, research, and customer insights to inform strategic recommendations
Influence roadmap planning across digital experiences, platforms, and ecosystem initiatives
Drive alignment between brand expression, UX strategy, and platform capabilities
Champion scalable, reusable approaches to content, design systems, and digital storytelling

Requirements

What you’ll need

6+ years of experience in creative strategy, digital strategy, brand experience, UX strategy, or related fields
Experience supporting or leading large-scale digital ecosystem or transformation initiatives
Strong understanding of brand systems, digital platforms, UX, content strategy, and customer journeys
Practical experience applying AI to creative, content, or digital workflows
Ability to influence cross-functional teams and executive stakeholders without direct authority
Strong communication, organizational, and prioritization skills
Ability to balance strategic thinking with executional realities.

Benefits

Comp & perks

Health & Wellbeing We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.
Personal & Professional Development We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.
Unconditional Inclusion We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Digital Ecosystem TransformationContent StrategyCustomer Journey MappingData AnalysisStorytelling Frameworks

Soft Skills

Strong CommunicationOrganizational SkillsPrioritization SkillsInfluencing Skills