Hewlett Packard Enterprise

Business Development Manager – Compute

Hewlett Packard Enterprise

full-time

Posted on:

Location Type: Hybrid

Location: Alleroed • 🇩🇰 Denmark

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Job Level

Mid-LevelSenior

About the role

  • Own the Alletra 4000 business plan: contribute to portfolio strategy, pricing, and offer lifecycle; define segment/vertical priorities (Enterprise, Mid-Market/Commercial, Public Sector).
  • Alliance-led growth: create and execute joint GTM with Qumulo, Cohesity, Scality, and WEGA (packaged offers, validated architectures, reference wins, account mapping, co-selling rules of engagement, MDF plans).
  • Channel enablement & development: recruit and enable resellers/distributors; drive competencies, deal registration, seller playbooks, enablement sessions, demo/POC programs, and repeatable campaigns through the channel.
  • Sales acceleration: brief and support HPE Account Managers, Specialists, and Presales on product strategy, competitive positioning, and value engineering; engage on top deals to shape solution, TCO/ROI, and close plans.
  • Market & competitive leadership: act as the expert on competitive products and pricing; deliver win strategies vs. incumbents and new entrants; maintain competitive libraries and talk tracks.
  • Demand generation: set strategic and tactical priorities with Marketing; build pipeline via events, webinars, customer workshops, and digital campaigns with alliances and the channel.
  • Forecasting & performance management: own pipeline health, forecasting rhythm, and reporting; optimize mix, price realization, and program utilization.
  • Partner programs: leverage HPE and alliance incentives, rebates, and services to maximize partner profitability and deal velocity.
  • Cross-functional leadership: coordinate with Supply Chain, Presales, Services, and Finance to ensure availability, delivery, and customer success.
  • Customer advocacy: capture requirements from customers/partners; feed insights to global portfolio and pricing teams.

Requirements

  • University/bachelor’s degree in marketing, Finance, Business Studies, Computer Science, (or equivalent experience).
  • 5 - 8+ years in a combination of Marketing, Sales, Business Planning, and/or Business Development within IT infrastructure or storage.
  • Commercial partner management expertise (VARs, distributors, SIs; OEMs).
  • Enterprise end-user account management experience is an alternative.
  • IT industry & storage expertise; understanding of software-defined storage, data protection, and file/object workloads.
  • Business & financial planning: modeling, pricing, margin management, complex reporting.
  • Alliance GTM: proven record building pipeline and closing with technology partners (e.g., Qumulo, Cohesity, Scality, WEGA).
  • Channel development: enablement programs, competencies, deal reg, MDF, and sell-with/sell-through motions.
  • Executive communication & negotiation: frame compelling value propositions for customers and partners; influence senior stakeholders.
  • Marketing know-how: promotional processes, campaign design, and measurement.
  • Leadership across sales, presales, marketing, supply chain, and services; ability to lead virtual teams.
  • Fluent in Danish or Norwegian or Finnish or Swedish and English required.
Benefits
  • Health & Wellbeing
  • Personal & Professional Development
  • Unconditional Inclusion

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
business planningmarketingsalesbusiness developmentfinancial planningmodelingpricingmargin managementreportingpipeline management
Soft skills
executive communicationnegotiationleadershipinfluencingcustomer advocacycross-functional collaborationstrategic thinkingtactical executionteam coordinationrelationship management