Customer Expansion Manager

HERO Software

Customer Expansion Manager focusing on scalable systems for customer growth with data-driven cross-sell and upsell strategies. Collaborating closely with sales teams to maximize opportunities.

Posted 5/11/2026full-timeHanover • 🇩🇪 GermanyMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

You take ownership of Expansion MRR within the existing customer base and develop initiatives to increase HERO usage and expand adoption
You design and manage cross-sell and upsell programs, e.g., license upgrades, additional user licenses, or service packages
You implement concrete campaigns and growth actions across the customer journey — from in-app prompts and email sequences to sales-supported initiatives
You work closely with our farming/sales team to convert identified potential into qualified opportunities and incremental revenue
You refine our value proposition, further develop compelling offer logic, and ensure customers clearly understand the benefits of expanding
You continuously analyze conversion rates, pipeline development, and revenue potential and derive concrete optimization measures

Requirements

What you’ll need

You bring experience from a role where you actively shaped growth, revenue, or customer development — ideally in SaaS, growth, product marketing, or revenue teams
You have a strong sense for customer needs, product value, and persuasive positioning, and can identify which offers will have the most impact for which target groups
You are hands-on, pragmatic, and execution-focused — you don't just think in strategies, you quickly bring ideas to life
You know how to align marketing and sales effectively and design initiatives that create real commercial opportunities
You prefer to make decisions based on data, tests, and learnings and enjoy iteratively improving things
You thrive in an ambitious, dynamic environment and want to make a visible impact on our growth with a high degree of ownership

Benefits

Comp & perks

Flexible hours and location-independent mobile work, supported by a 29 EUR-subsidized Deutschlandticket
30 days of vacation (including Dec 24 & Dec 31) plus additional leave for special events (wedding, moving house, birth)
One Volunteering Day for a social project you care about
Stay fit with a job bike (JobRad) and sports options through Hansefit or EGYM Wellpass
Access to the full offering of our mental-health partner Bloom
You also benefit from supplementary company health insurance with Allianz
Monthly professional shoulder and neck massage at the Hanover office
An annual training budget currently set at 800 EUR for courses, books, or coaching
Regular feedback and development talks to support your career goals
A clear HERO career plan to enable internal growth
Fantastic summer and Christmas parties as well as regular team events
Annual co-workations with the HERO team within the EU

ATS Keywords

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Hard Skills & Tools

customer developmentgrowth marketingrevenue optimizationcross-sell programsupsell programscampaign implementationconversion rate analysispipeline developmentdata-driven decision makingSaaS

Soft Skills

ownershippragmatic executionpersuasive positioningcustomer needs assessmentcollaborationadaptabilitystrategic thinkinginitiative designimpact-drivendynamic environment