US Manager, Digital Revenue
Henry Schein
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
SeniorLead
Tech Stack
CloudDrupalWordPress
About the role
- Develop and execute a comprehensive digital revenue strategy aligning digital marketing initiatives with overarching business and revenue objectives
- Analyze, interpret, and report on digital campaign performance, providing actionable insights and recommendations to stakeholders and executive leadership
- Implement sophisticated digital analytics and tracking tools (e.g., Google Analytics, Adobe Analytics) to measure performance, user engagement, conversion metrics, and revenue attribution
- Foster strong cross-functional collaboration with Sales, Product Management, and Marketing teams to enhance digital content effectiveness and support integrated marketing campaigns
- Oversee content strategy development and production, ensuring alignment with branding, sales initiatives, and customer lifecycle management across digital platforms
- Manage and optimize the company’s digital ecosystem, including websites, social media platforms, email campaigns, SEO strategies, and paid digital marketing channels
- Monitor digital market trends, competitor strategies, and consumer insights to identify revenue growth opportunities and optimize existing digital marketing efforts
- Lead continuous website improvement projects focusing on user experience (UX), conversion optimization, landing page development, and site architecture enhancements
- Coordinate paid digital marketing campaigns (PPC, social media advertising, programmatic display) focusing on ROI optimization and revenue growth
- Act as the digital marketing SME (Subject Matter Expert) within the company, guiding teams on best practices, emerging trends, and innovative revenue-driving strategies
Requirements
- Typically 10 or more years of increasing responsibility and complexity in terms of any applicable professional experience
- 1 or more years of management experience
- Extensive experience in product management, with a distinguished track record of successful product launches and management
- Expert-level knowledge of digital marketing strategies including SEO, SEM, CRO, email marketing, social media marketing, and content marketing
- Proficient with web analytics and marketing platforms (Google Analytics, HubSpot, Marketo, Salesforce Marketing Cloud, Adobe Experience Cloud)
- Strong technical skills in HTML, CSS, web content management systems (WordPress, Drupal), and familiarity with web authoring and digital graphic design tools (Adobe Creative Suite)
- Proven ability to create and implement data-driven, revenue-focused digital campaigns
- Experience working in both PC and Mac environments, with strong proficiency across diverse digital technologies.
Benefits
- Medical, Dental and Vision Coverage
- 401K Plan with Company Match
- Generous Time Off
- Paid Parental Leave
- Income Protection
- Work Life Assistance Program
- Flexible Spending Accounts
- Educational Benefits
- Worldwide Scholarship Program
- Volunteer Opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital revenue strategydigital marketingdigital analyticsSEOSEMCROemail marketingsocial media marketingcontent marketingdata-driven campaigns
Soft skills
cross-functional collaborationleadershipcommunicationanalytical skillsstrategic thinkingproblem-solvingstakeholder managementteam guidanceuser experience focusproject management