HelloKindred

Manager, ABM Programs, Europe & LATAM

HelloKindred

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇪🇺 Anywhere in Europe

Visit company website
✨ AI Apply
Apply

Job Level

Mid-LevelSenior

About the role

  • Plan and implement 1:1 and 1:few ABM programs aligned to regional and country business priorities, goals, and client needs, working closely with local marketing teams and partnering with campaign and divisional teams.
  • Collaborate with business leadership and the ABM Director for Europe & LATAM to identify, prioritize, and develop ABM programs for key accounts and cluster campaigns based on client insights.
  • Work with account teams, subject matter experts, and centers of excellence or agency partners to develop tailored messaging that positions the organization effectively with target stakeholders.
  • Support the delivery of appropriate ABM tactics for global campaigns and brand initiatives, leveraging existing assets creatively while developing customized content and campaigns when needed.
  • Establish measurable objectives for ABM programs aligned with global marketing KPIs, ensuring clear tracking to demonstrate ABM adoption, performance, and contribution to business goals.
  • Manage marketing budgets effectively to execute ABM activities with a positive return on investment.
  • Use insights and analytics to evolve ABM initiatives and focus on building marketing-impacted pipeline.

Requirements

  • Minimum 5 years of experience in technology, business, marketing, communications, or digital agency environments.
  • Understanding of multi-channel engagement data, behavioral insights, and predictive analytics to optimize client engagement.
  • Strong client-centric mindset with the ability to translate client needs into targeted ABM programs aligned to business objectives.
  • ABM industry training or accreditations beneficial but not required.
  • Strong knowledge of digital engagement tools, search, interactive content, and modern marketing platforms.
  • Strong commercial acumen with the ability to understand business models, value drivers, and account dynamics.
  • Highly collaborative, with the ability to build strong relationships across teams and contribute to a customer-centric culture.
  • Strong written and verbal communication skills.
  • Skilled in facilitating meetings and workshops, using open conversation to uncover insights and align teams.
  • Ability to influence stakeholders at all organizational levels through clear communication and active listening.
  • Strong program management skills with the ability to manage multiple initiatives and consistently deliver results.
  • Flexible, disciplined, and able to meet deadlines independently.
  • Results-oriented, with a proactive, action-driven approach.
  • Comfortable working within a matrixed environment and collaborating across cultures.
Benefits
  • Flexible work arrangements
  • Professional development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
ABM programsmulti-channel engagement databehavioral insightspredictive analyticsdigital engagement toolsinteractive contentmodern marketing platformsprogram managementmarketing KPIsbudget management
Soft skills
client-centric mindsetcollaborationrelationship buildingwritten communicationverbal communicationfacilitationinfluencing stakeholdersactive listeningresults-orientedflexibility
Certifications
ABM industry trainingaccreditations