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Senior Member Marketing Associate
Hello HeartSenior Member Marketing Associate at Hello Heart managing campaigns across various channels. Collaborating with cross-functional teams to drive measurable outcomes in member enrollment.
About the role
Key responsibilities & impact- Translate enrollment strategy into effective campaign execution by operationalizing messaging, coordinating cross-functional inputs, and driving structured optimization across Direct Mail and Email.
- Lead email mail operations end-to-end: build templates, manage audience lists and targeting logic, oversee timelines, and perform QA
- Leverage AI tools and agents to improve campaign execution, content development, campaign performance insights, and day-to-day operational efficiency while maintaining high standards for quality and accuracy.
- Plan, execute, and manage A/B tests end-to-end, synthesizing results to translate findings into clear, actionable recommendations that inform product and business decisions
- Support the setup, execution, and quality assurance of marketing campaigns using tools such as Iterable, Salesforce, and Asana
- Implement process improvements and automation to reduce manual work and increase execution speed
- Partner cross-functionally to align campaign execution with client requirements, data needs, and compliance standards
Requirements
What you’ll need- 4+ years of marketing experience, ideally in a high-volume or regulated industry
- Experience running email campaigns with high accuracy.
- Deep comfort with tools and data: Iterable or similar ESPs, Salesforce, Asana, and audience segmentation logic
- Proven ability to create and maintain operational workflows, QA processes, and documentation
- Strong project management skills; able to juggle multiple timelines and stakeholders at once
- Analytical mindset with a bias for systematic problem-solving
- Experience with direct mail is preferred
- Familiarity with digital health, benefits, or SaaS is a plus
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign executionA/B testingaudience segmentationquality assuranceprocess improvementsautomationemail campaign managementdirect mail operationsoperational workflowsdata analysis
Soft Skills
project managementanalytical mindsetsystematic problem-solvingcross-functional collaborationcommunicationorganizational skillstime managementattention to detailadaptabilitystakeholder management