Hearst Health

Senior Yield Data Analyst

Hearst Health

full-time

Posted on:

Location Type: Hybrid

Location: New York CityNew YorkUnited States

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Salary

💰 $125,000 per year

Job Level

About the role

  • Proactively hunt down issues, bidder discrepancies, and pricing inefficiencies by diving into raw, partner-level data.
  • Build your own queries and scripts to bypass slow dashboards. Your goal is 90% insights, 10% data-gathering.
  • Hands-on involvement in log-level analytics, addressability, and dynamic ad optimization.
  • Speak fluent "engineering" to data teams and fluent "revenue" to executives, turning complex findings into actionable forecasts.
  • Use LLMs and automation to scale revenue analysis while acting as the "human-in-the-loop" for statistical integrity.
  • Build optimized, clean internal data products and reproducible workflows rather than brittle, ad-hoc scripts.

Requirements

  • 5+ years in a senior analyst, BI, or yield role within an advertising environment.
  • Quantitative degree (Math, Engineering, Stats, Econometrics, or Data Science).
  • Deep understanding of GAM, DSPs, SSPs, header bidding, and inventory optimization.
  • Advanced SQL and Python.
  • Ability to manipulate massive datasets and optimize for BigQuery performance.
  • You build things to last and naturally gravitate toward automating and bulletproofing workflows.
  • You don’t wait for a Jira ticket; you make independent analytical decisions that drive revenue strategy.
Benefits
  • Medical, Dental, and Vision coverage to keep you and your family healthy.
  • Competitive retirement plan with matching program in most markets.
  • Recharge with ample time off, including holidays and vacation.
  • Support for growing families, with paid leave for new parents.
  • Financial support for the care of your loved ones.
  • Be your best self with our mental wellness benefits.
  • Inclusive healthcare designed for every individual’s unique needs.
  • Helping you along every step of your family journey.
  • We care about your pets, too – helping you keep them happy and healthy.
  • And more, click here for additional benefits and details.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SQLPythonlog-level analyticsdata manipulationBigQuerydata analysisdynamic ad optimizationdata product developmentworkflow automationstatistical integrity
Soft Skills
independent decision-makingcommunicationproblem-solvinganalytical thinkingcollaborationadaptabilityattention to detailproactivityforecastingrevenue strategy