Copywriter – Healthcare Consumer Experience

Health Catalyst

Content Specialist driving healthcare consumer experience through impactful writing and strategic content creation. Collaborating with teams to enhance patient engagement and brand narrative in health tech.

Posted 7/9/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop content that supports: Healthcare buyers and decision-makers, Executive (C-suite) audiences, Product and go-to-market initiatives
Create assets such as: Thought leadership (POVs, white papers, executive narratives), Sales enablement materials (one-pagers, messaging frameworks), Brand and campaign copy
Write content that positions Health Catalyst as a leader in healthcare transformation
Support executive-level messaging and ghostwriting
Help shape narratives that influence market perception and category creation
Translate complex healthcare and technical concepts into clear, differentiated messaging
Ensure consistency across all external communications
Partner with: Product Marketing (positioning and narrative development), Brand Marketing (campaigns and messaging), Sales (enablement and buyer-facing content)
Evaluate content effectiveness and refine messaging based on engagement and outcomes
Use AI tools to support scale and efficiency while maintaining high-quality, human-driven writing

Requirements

What you’ll need

Exceptional writing ability (journalism, editorial, or B2B content background preferred)
Experience in B2B or B2B2C marketing, ideally in healthcare or health tech
Proven ability to write for executive and buyer audiences
Strong portfolio showcasing thought leadership, brand, and/or product marketing content
Strong critical thinker who can operate without a defined playbook
Ability to quickly understand and communicate complex healthcare concepts
Comfortable writing across: Executive audiences, Technical and non-technical stakeholders
Highly curious, proactive, and adaptable
Thrives in a fast-paced, ambiguous environment
Familiarity with AI-supported content workflows

Benefits

Comp & perks

Flexible PTO
Professional development stipend
Remote-first work environment
Meaningful opportunities for career growth and development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Content DevelopmentExecutive MessagingGhostwritingSales Enablement MaterialsThought LeadershipBrand CopywritingMarket Perception ShapingComplex Concept CommunicationContent Effectiveness EvaluationNarrative Development

Soft Skills

Critical ThinkingAdaptabilityCuriosityProactivityAbility to Thrive in Ambiguity