Haut.AI

B2B Marketing Manager

Haut.AI

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Europe

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About the role

  • Plan and execute B2B demand and lead generation campaigns across LinkedIn, email, outbound sequences, partnerships, and selected events
  • Manage and optimize paid B2B media campaigns (e.g., Google Ads, Meta Ads, LinkedIn Ads, retargeting) to drive qualified leads and discovery calls
  • Work closely with Sales to support enterprise and mid-market outbound campaigns and vertical-specific outreach
  • Manage content calendars and schedule, publish, and optimize posts across LinkedIn and other relevant social platforms
  • Write clear, engaging, and conversion-focused B2B copy for social posts, emails, ads, and campaign assets aligned with brand voice
  • Execute outreach and nurture campaigns designed to generate discovery calls and sales appointments
  • Build, maintain, and track prospect and lead databases using CRM tools in close alignment with Sales
  • Collaborate with leadership and product teams to turn founder insights and product updates into publishable content
  • Create and update sales enablement materials including decks, value frameworks, competitive positioning, and objection handling
  • Support enterprise RFPs, PoCs, and strategic deals with tailored marketing narratives and materials
  • Ensure consistent messaging across marketing, sales, and partnership touchpoints

Requirements

  • 3–5+ years of B2B marketing experience, ideally in SaaS, GenAI, MarTech, e-commerce, or consumer tech
  • Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field
  • Proven experience managing content calendars, scheduling, and publishing posts across major social platforms (e.g., LinkedIn, Instagram, Facebook)
  • Strong copywriting skills with the ability to create engaging, conversion-focused captions aligned with brand voice and business objectives
  • Experience executing outreach and lead generation campaigns that result in discovery calls or sales appointments
  • Proficiency in CRM tools for building, maintaining, and tracking prospect and lead databases
Benefits
  • Competitive compensation based on experience and skills
  • Fully remote position with flexibility across EU time zones
  • Paid PTO
  • Company-issued laptop
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketinglead generationcopywritingcontent managementcampaign optimizationsales enablementdata trackingoutreach campaignsconversion-focused contentpaid media management
Soft Skills
collaborationcommunicationorganizational skillsstrategic thinkingcreativityattention to detailadaptabilityproblem-solvingleadershipinsight generation
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in Business AdministrationBachelor’s Degree in Communications