Salary
💰 $85,000 - $92,500 per year
About the role
- Lead the development, design, and maintenance of all Gravity Haus websites using Webflow
- Manage and implement a robust website optimization strategy to improve user experience and drive conversions
- Integrate and manage tracking and analytics using GA4 and Google Tag Manager to provide actionable insights
- Monitor site performance and implement technical SEO best practices to improve organic search rankings and site health
- Create and manage A/B tests and other optimization experiments to continuously improve site performance
- Lead the creative development and execution of digital and print assets for hotels, restaurants, and membership
- Collaborate with VP, Marketing & Communications and cross-functional teams to design marketing collateral and execute campaigns
- Audit website channels (Google My Business, Google Maps, Apple Maps, Yelp) to ensure data accuracy and brand consistency
- Manage project timelines, budgets, resources, and provide regular reporting on website traffic, conversion rates, and campaign effectiveness
Requirements
- 5-7+ years of experience in design and web development optimization marketing, with a focus on Webflow
- Proven experience with GA4 and Google Tag Manager (GTM)
- Strong analytical skills, with experience using data to inform strategies and measure success
- Excellent communication and collaboration skills
- Experience in product creation and optimization, particularly in membership or website services
- Experience in B2C lifestyle, hospitality, or community-based membership businesses (nice to have)
- Weekend or holiday availability may be required during peak periods
- Ability to sit for extended periods and occasional lifting up to 25 pounds for event setups
- Proficiency with A/B testing, technical SEO, tracking/analytics integration, and Webflow site maintenance
- Health insurance
- 401(k) with company match
- All-In Gravity Haus Membership (discounted stays, gear rentals, wellness programming, and more)
- Adventure perks and discounted stays
- Part-time team member benefits vary
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
WebflowGA4Google Tag ManagerA/B testingtechnical SEOwebsite optimizationdata analysistracking integrationsite maintenanceconversion rate optimization
Soft skills
analytical skillscommunication skillscollaboration skillsproject managementcreativitystrategic thinkingproblem-solvingtime managementattention to detailadaptability