Director of Product Marketing
Haus
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $245,000 - $265,000 per year
Job Level
Lead
About the role
- Lead the entire Product Marketing function with clarity, strategic insight, and action
- Define and refine Haus’ positioning, messaging, and narrative across all products and customer segments
- Own competitive intelligence, market research, and customer insights to inform product direction and GTM strategy
- Partner closely with Product, Engineering, and Science to influence roadmap priorities and translate technical capabilities into compelling customer value
- Drive all launch strategy and execution, ensuring every release lands with clear impact and measurable outcomes
- Support the sales enablement engine, including playbooks, pitch materials, demos, and training programs
- Collaborate with Demand Generation, Content, and Brand on integrated campaigns that drive awareness, pipeline, and expansion
- Ensure the entire GTM organization has a cohesive understanding of our products, market, and differentiation
- Establish a consistent framework for value propositions, audience segmentation, and pricing and packaging
- Track and communicate product performance, market trends, customer adoption, and competitive shifts to leadership
- Establish and grow a successful Analyst Relations Program
- Mentor and grow a high-performing PMM team with a culture of excellence, accountability, and curiosity
Requirements
- 7 or more years of experience in Product Marketing or technical fields (Product Management, Sales Engineering, etc), including leadership roles within high growth B2B SaaS companies
- Strong command of the growth marketer mindset, as you will be marketing the Haus product to growth marketers. This is an essential skill for the position and not optional.
- Proven success owning and scaling product or marketing related functions across multiple products or business lines
- Deep experience defining positioning, messaging, and narratives in competitive or emerging markets
- Demonstrated ability to partner with Product and Engineering leaders to influence strategy and roadmap decisions
- Highly skilled at designing and running launch processes that drive measurable business outcomes
- Strong command of sales enablement, including building content, training programs, and repeatable GTM motions
- Experience supporting enterprise sales cycles and creating materials tailored to technical and executive audiences
- Strong analytical skills and comfort working with data, customer research, and competitive intelligence
- Excellent communication skills with an ability to simplify complexity, tell compelling stories, and influence cross-functionally
- Experience hiring, mentoring, and leading high functioning teams
- Familiarity with analytics, AI, or data infrastructure products is a strong plus
Benefits
- Flexible PTO - take time when you need it!
- Equity – Startup environment with part-ownership in our successes
- Top of the line health, dental, and vision insurance - multiple plan options so you can pick what fits you best
- WFH stipend to support the set up you need to be productive
- Events & Offsites – opportunities to connect and celebrate in real life!
- Free Lunch – Grab a bite on us when you choose to work from the office (hub locations include SF, NYC and Seattle)
- New Parent Leave – take time to welcome your newest Hausmate
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Product MarketingMarket ResearchCompetitive IntelligenceSales EnablementGTM StrategyPositioningMessagingLaunch ProcessesData AnalysisCustomer Insights
Soft skills
LeadershipCommunicationMentoringCollaborationStrategic InsightAnalytical SkillsStorytellingAccountabilityCuriosityInfluencing