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Sales Trainer – Coach
Hassle Free Home ServicesInbound Sales Trainer & Coach focused on developing lead-conversion strategies for the home services sector in Rockville. Driving performance through coaching and refining sales processes.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in home services sales, with a strong ability to lead and develop sales teams through effective coaching and performance analysis. Proficient in building conversion playbooks and driving measurable improvements in lead conversion and revenue generation.
Highest-signal resume keywords
Home Services Sales ExpertiseTeam Leadership and CoachingConversion Playbook DevelopmentPerformance Data AnalysisCRM and Field Service Software Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead ConversionObjection HandlingClosing SalesKPI SettingRevenue GenerationTraining and DevelopmentSales StrategyFollow-Up CadencesPerformance Improvement
Soft Skills
Strong Leadership PresenceCalm Under PressurePassion for Developing People
Tools & Technologies
CRM SoftwareField Service Software
Industry Keywords
HVACPlumbingElectricalRoofingRemodelingRestorationPest ControlCustomer ExperienceSales RepresentativesCustomer Sales & Service
About the role
Key responsibilities & impact- Lead the inbound sales and lead-conversion department — its people, its numbers, and its culture of excellence.
- Hire, onboard, coach, and develop Customer Sales & Service Representatives through call reviews, live coaching, role-play, and one-on-ones.
- Build and refine the conversion playbook: scripts, objection handling, follow-up cadences, and best practices grounded in real home services experience.
- Set clear KPIs and hold the team accountable to conversion rate, speed-to-lead, booking rate, and revenue targets.
- Analyze performance data and call recordings to diagnose what's working, coach the gaps, and continuously raise the team's close rate.
- Step in on the highest-value or most difficult leads personally when needed, modeling elite selling for the team.
- Partner closely with ownership, marketing, and field operations to align lead flow, quality, and the customer experience.
Requirements
What you’ll need- 10+ years of experience in home services (HVAC, plumbing, electrical, roofing, remodeling, restoration, pest control, or similar) — the real deal, not a resume.
- A documented track record of personally converting inbound leads and driving revenue at a high level.
- Proven experience coaching, training, and leading sales representatives or CSR teams to measurable improvement.
- Deep command of home services sales: pricing, objection handling, financing conversations, and closing over the phone.
- The ability to build a repeatable playbook and instill discipline, urgency, and follow-up rigor across a team.
- Strong leadership presence — respected by reps, credible with ownership, and calm under pressure.
- Fluency with CRM and field service software, and comfort using performance data to coach.
- A genuine passion for developing people and making every homeowner's experience truly hassle-free.
Benefits
Comp & perks- Competitive base salary, commensurate with experience
- Health/vision/dental insurance
- PTO