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SEO/GEO Lead
HarveySEO/GEO Lead responsible for organic search strategy and execution across Harvey's web properties. Collaborating with multiple teams to enhance visibility in search engines using a data-driven approach.
Posted 6/30/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $196,000 - $294,000 per yearWebsite
About the role
Key responsibilities & impact- Define and execute the SEO strategy and roadmap across harvey.ai and all Harvey web properties, balancing quick wins with compounding investments.
- Build and maintain an SEO playbook: processes, templates, and guardrails, that scales content production without sacrificing quality or search integrity.
- Own the content calendar for SEO-driven pieces in partnership with content, PMM, engineers, spanning buyer journey stages from awareness to purchase.
- Develop and own Harvey's AEO / GEO strategy: ensure Harvey is consistently cited, referenced, and surfaced when our buyers query AI answer engines.
- Implement entity consistency across all Harvey web properties and optimize content for extractability.
- Partner with thought leadership to grow Harvey's LLM citation footprint with earned mentions.
- Build a monitoring infrastructure to track Harvey's presence and accuracy in AI-generated answers across major platforms.
- Partner with engineering on web infrastructure decisions that affect crawlability and indexing
- Establish SEO observability: automated alerting for ranking drops, crawl anomalies, indexing failures, and Core Web Vitals regressions.
- Build and own analytics that track organic performance: from keyword rankings and impressions to pipeline attribution.
- Design and run controlled SEO and CRO experiments with statistical rigor; translate results into recommendations and report findings to leadership.
- Develop a measurement framework for AEO.
- Connect organic performance to revenue outcomes: pipeline, demo requests, trial signups, and attributed ARR.
- Collaborate with engineering on infrastructure and platform decisions that affect search performance.
- Partner with content, PMM, and design to embed SEO and AEO best practices into the content creation workflow from the start.
- Present SEO/AEO strategy, roadmap, and performance to marketing leadership and company stakeholders
- Proactively identify and scope opportunities to grow the function
Requirements
What you’ll need- 8+ years of hands-on SEO experience, with demonstrable and measurable results.
- Recent, dedicated focus on AEO / GEO: you have built a program or owned a meaningful AEO workstream.
- B2B SaaS background required: you understand enterprise buyer journeys, long sales cycles, and how to map content to pipeline, not just traffic.
- Deep technical SEO fluency.
- Proficiency with core SEO/GEO tools.
- Familiarity with experimentation platforms (Statsig, Optimizely, or similar) and a working understanding of A/B test design and statistical significance.
- Experience with international SEO and hreflang implementation (Harvey operates globally).
- Data-driven mindset with the ability to turn analytics into prioritized action
- Strong cross-functional communication
- High agency and growth mindset
Benefits
Comp & perks- Comprehensive health, dental and vision coverage
- Retirement benefits (401k match up to 4%)
- Flexible PTO
ATS Keywords
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Hard Skills & Tools
SEO StrategyContent OptimizationEntity Consistency ImplementationAnalytics TrackingCrawlability OptimizationControlled SEO ExperimentsInternational SEOHreflang ImplementationData-Driven Decision MakingStatistical Analysis
Soft Skills
Cross-Functional CommunicationGrowth MindsetProactive Opportunity Identification