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Regional Marketing Manager
Harvard Business ReviewRegional Marketing Manager leading marketing strategy and execution for India and the Middle East at Harvard Business Publishing. Focus on brand awareness and demand generation through data-driven initiatives.
About the role
Key responsibilities & impact- Develop and execute the regional marketing strategy for India and the Middle East, ensuring alignment with global objectives and tailoring approaches for cultural and market-specific needs
- Design and execute integrated marketing campaigns across digital, content, and local events to increase brand visibility and generate qualified institutional leads
- Develop a B2B lead nurturing and communications strategy for the two regions
- Track, report, and analyze results
- Generate actionable insights to optimize marketing investments, improve ROI, and inform ongoing strategy development
- Partner with Sales to design and execute small, curated field experiences (e.g., preconference dinners, roundtables, private gatherings) to drive demand and engagement
- Represent the company in local events alongside the sales team by participating in conferences and other local events
- Conceptualize and develop marketing material and sales collateral specific to the needs of India and the Middle East regional activities
- Manage various stakeholders and prioritize activities based on the needs of the business and impact of programs
- Present and lead conversations about programs, issues, solutions, and strategy to senior leaders
Requirements
What you’ll need- Significant experience (7+ years) in marketing roles supporting India and/or Middle East markets
- Ability to localize global brand messaging and translate market insights into actionable strategies
- Strong digital marketing capabilities in areas such as paid media, CRM, marketing automation, content marketing, and analytics
- Familiarity with Marketo, Salesforce and other marketing tools and technology
- Experience collaborating across matrixed teams and managing external agencies, vendors, and partners
- Strong communication and presentation skills and the ability to influence and align stakeholders across regions and functions
- Fluency in English
- Arabic and other regional languages are a plus
- Ability to travel (30%)
Benefits
Comp & perks- Competitive compensation and benefits package
- Education reimbursement
- Early-release Summer Fridays!
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingB2B lead nurturingmarketing strategycontent marketinganalyticspaid mediaCRMmarketing automationlocalizationstakeholder management
Soft Skills
communicationpresentationinfluencealignmentcollaborationprioritizationstrategic thinkinginsight generationrelationship managementproblem-solving