Marketing and Business Development Specialist
Harris Computer
full-time
Posted on:
Location Type: Hybrid
Location: Florida, Missouri, New Hampshire, Pennsylvania, Virginia • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
WordPress
About the role
- Plan and execute integrated marketing campaigns across digital, social, email, and events
- Manage marketing automation, CRM, and analytics platforms to track engagement and pipeline impact
- Develop compelling content (case studies, collateral, newsletters, website upkeep, presentations)
- Coordinate webinars, trade shows, and partner marketing events
- Measure and report marketing ROI, including campaign performance, conversion rates, and cost per lead
- Maintain brand consistency across all materials and channels
- Research and qualify new prospects and partner opportunities
- Support outbound outreach, discovery calls, and initial qualification for sales handoff
- Collaborate on proposals, partnership decks, and co-marketing initiatives
- Maintain BD documentation, partner profiles, and follow-up cadences in CRM
- Track competitor and market trends to inform go-to-market strategy
- Partner with Sales, Product, and Support to ensure alignment on positioning and lead follow-up
- Work with leadership to shape partner ecosystems, pipeline targets, and marketing calendar priorities
- Present insights and results in quarterly reviews; recommend optimizations for growth initiatives
Requirements
- Bachelor’s degree in Marketing, Business, or Communications
- 3–5 years’ experience in marketing, business development, or partner engagement within a B2B software or healthcare/RCM setting
- Proven track record in campaign execution, lead generation, and partner relationship management
- Strong writing, communication, and presentation skills
- Proficiency with CRM and marketing tools (Dynamics, Constant Contact, WordPress and Canva)
- Analytical mindset ability to interpret metrics and translate insights into action
- Self-starter with strong organizational skills and attention to detail
- Experience with healthcare clearinghouses, EDI, or practice management systems (preferred)
Benefits
- Competitive salary
- Annual bonus
- Full Harris benefits package (401k, health, dental, vision, PTO)
- Remote flexibility with occasional travel to conferences and customer events
- Learning opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
campaign executionlead generationpartner relationship managementcontent developmentmarketing ROI measurementanalytics interpretationoutbound outreachdiscovery callsqualitative research
Soft skills
strong writing skillscommunication skillspresentation skillsorganizational skillsattention to detailself-startercollaborationstrategic thinking
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications