Vice President of Marketing, Brand Leadership

HarperCollins Publishers

VP of Marketing for Nelson Books managing brand strategies and sales for publishing. Overseeing marketing initiatives and collaborating with authors to drive revenue growth.

Posted 6/3/2026full-timeNashville • Tennessee • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Develops brand, marketing, and sales strategies for assigned authors
Leads the process of creating and implementing brand messaging documents
Analyzes author sales reports and identifies trends
Oversees product development and marketing efforts across HCCP
Manages creation of digital marketing assets for various platforms
Communicates with brand authors about achievements and milestones
Prepares the agenda and leads all brand author meetings

Requirements

What you’ll need

Extensive experience (7-10+ years) in multiple phases of marketing and publicity
Expertise in brand management and strategic planning
Minimum 7 years in publishing preferred
Bachelor’s degree, preferably in business, marketing, or communication
Knowledge of the book general and Christian markets
Strong analytical skills
Technical proficiency with marketing tools and programs
Experience managing multiple, competing priorities and projects
Familiarity with AI tools (Jasper, ChatGPT) and design software (Photoshop, Illustrator, Canva)

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

brand managementstrategic planningdigital marketinganalytical skillsproject managementmarketing tools proficiencyAI toolsdesign software

Soft Skills

communicationleadershiporganizational skills

Certifications

Bachelor’s degree in businessBachelor’s degree in marketingBachelor’s degree in communication