Take Rate Increase Manager

HARMAN International

Take Rate Increase Manager at Harman focused on increasing car audio take rates across VW group brands. Engage in strategic planning, relationship building, and market analysis.

Posted 6/4/2026full-timeKarlsbad • 🇩🇪 GermanySeniorLeadWebsite

About the role

Key responsibilities & impact

Act as main driver to increase car audio take rates at all VW group brands
Execution of marketing activities, presence at the customer and maintenance of customer contacts
Responsibility for market analysis, observation and research in relation to car audio products
Preparation of strategic concept descriptions and price indications as well as preparation of technical and commercial offers and conducting negotiations
Interface with the customer's marketing department, identification of business potential and development of suitable measures to increase customer satisfaction, sales and market presence
Build strong and sustainable relationships with the customer: OEM sales channels, Dealer management teams, Fleet business responsible and supporting functions focused on driving the revenue growth of Branded Audio and Connected Car products
Develop a deep understanding of the customer specific go-to-market approach (post engineering and purchasing) globally and navigate their priorities to develop strategic plans that promote the joint agenda
Act as the primary Harman contact and consultant with these teams for strategic joint growth plans, and building compelling joint- value proposition-oriented programs
Drive idea generation internally for creating disruptive and out-of-the-box ideas to help deliver revenue growth. Own pitching these ideas to the customer and seeking approval and support for programs from the customer
Work closely with the CAMs and Marketing to execute best-in-class plans, including dealer and customer programs.
Monitor and report internally and to the customer on the success of programs
Lead program management function for these programs. Develop detailed project plans, including campaign goals, disruptive ideas, action plans and success metrics for all the programs
Reporting to the customer and CAM management at Director level

Requirements

What you’ll need

7+ years of relevant work experience in partner management, business development, sales or demand generation marketing with focus on car audio
Experience working with VW group
Experience designing and executing joint plans with strategic alliance partners with a global footprint
Possess an expert understanding of how to drive business and marketing with and through the customer ecosystem
Demonstrated experience in working with sales leaders in driving pipeline and revenue
Excel at cross-group collaboration, creative thinking, problem solving and have a bias for action
Motivated self-starter who thrives on working in complex and challenging environments of a rapidly evolving business
Analytical tendencies with a natural curiosity to measure, test, learn and iterate in order to get the best results possible
Fluent English and German language skills are mandatory
Strong project management skills with experience gaining consensus and driving deliverables with individuals inside and outside the organization
Excellent time management skills
Willingness to travel

Benefits

Comp & perks

Employee discounts on Harman’s Consumer Audio (JBL, AKG, HARMAN Kardon) and Samsung products
Flexible work schedule with a culture encouraging work-life integration and collaboration
Attractive salary package based on the Metall & Elektro Tarif Baden Wurttemberg and an Employer contribution towards a company pension plan
Professional development opportunities through HARMAN University’s business and leadership academies which also includes extensive technical trainings
Internal talent management leadership acceleration programs
“Be Brilliant” employee recognition and rewards program

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

partner managementbusiness developmentsalesdemand generation marketingmarket analysisproject managementcampaign planningnegotiationcustomer relationship managementdata analysis

Soft Skills

cross-group collaborationcreative thinkingproblem solvingself-startertime managementanalytical thinkingcommunicationrelationship buildingstrategic planningadaptability