Group Category & Marketing Strategy Manager

HARMAN International

Group Category & Marketing Strategy Manager driving global marketing and category strategies at HARMAN. Collaborating with regional teams to ensure alignment with enterprise objectives.

Posted 5/2/2026full-timeAmsterdam • 🇳🇱 NetherlandsMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop global category and portfolio strategies, identifying “big bet” growth opportunities through robust segmentation, market analysis, and strategic frameworks.
Guide strategic planning cycles, recommending targets, KPIs, brand roles, and budget allocations across categories, brands, and products.
Lead the creation of long-term category strategies that are adaptable to regional market dynamics and consumer needs.
Act as a trusted business partner to regional Sales and Marketing teams, integrating commercial strategies and market insights into a coherent global marketing strategy.
Partner with regional marketing teams to translate global strategies into qualitative and quantitative objectives and initiatives.
Support analyzing and drive distilling the market forces that are impacting the category today and tomorrow.
Identify opportunities that will grow the category or enable growth in the category and manage category development through tools, processes, and templates.
Assess the attractiveness and attainability of category growth opportunities and feed category growth story and growth opportunities into the BU roadmap.
Collaborate with brand teams on strategic initiatives by informing about market enablers and barriers and competitive forces and brand growth plan and campaigns.

Requirements

What you’ll need

Proven leadership experience in global marketing strategy, category management, or portfolio strategy roles.
Strong analytical and strategic thinking skills with the ability to synthesize complex data into actionable insights.
Demonstrated success in cross-functional collaboration and influencing senior stakeholders.
Experience influencing multiple teams and driving performance across diverse markets.
Excellent communication and presentation skills; ability to translate strategy into compelling narratives.

Benefits

Comp & perks

Flexible work schedule where you will be able to work from home up to 40%
Work in a fantastic new office at Houthavens, Amsterdam
Friendly global working atmosphere
Diverse and inclusive work environment that fosters and encourages career development opportunities
Professional training opportunities
Competitive market base compensation plus a 13th month salary
28 holidays per year
Commuter travel package
EUR 100,- environment allowance when commuting via public transport or bike
Collective health insurance scheme
Pension plan
Top-notch employee discounts on world class HARMAN/Samsung products (JBL, HARMAN Kardon, AKG etc.)
Professional development opportunities through HARMAN University’s business and leadership academies
Internal talent management leadership acceleration programs
“Be Brilliant” employee recognition and rewards program
Unique opportunity to contribute to drive revenue growth and nurture strategic trust-based relationships

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

market analysisstrategic frameworksKPI developmentcategory managementportfolio strategydata synthesiscategory development

Soft Skills

leadershipanalytical thinkingstrategic thinkingcross-functional collaborationinfluencingcommunicationpresentation skills