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Harald Ind. e Com. de Alimentos Ltda

Trade Marketing Analyst, Mid-level

Harald Ind. e Com. de Alimentos Ltda

. Development of trade marketing strategies; .

Posted 5/15/2026full-timeSantana de Parnaíba • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Development of trade marketing strategies;
  • Collaborate in the creation and execution of trade marketing strategies and tactics aligned with company objectives;
  • Analyze market data and trends to identify opportunities and threats;
  • Point of Sale (POS) management:
  • Plan and execute in-store activities to optimize product visibility and appeal;
  • Coordinate the implementation of promotional materials at the POS;
  • Build strong relationships with customers and commercial partners;
  • Collaborate with sales teams to understand customer needs and ensure the effectiveness of trade marketing initiatives;
  • Perform related activities.

Requirements

What you’ll need
  • Degree in Marketing, Advertising, Commercial Management and/or Business Administration;
  • Experience in Trade Marketing;
  • Solid knowledge of market and trend analysis;
  • Availability to travel;
  • Experience in the food industry.

Benefits

Comp & perks
  • Conte Conosco Assistance – psychological, financial and legal support;
  • Home office allowance;
  • Hybrid work schedule;
  • Food card;
  • Meal card;
  • Partnerships with educational institutions;
  • Pharmacy partnership/discount program;
  • Health plan (Amil) and dental plan (Odontoprev) – for employee and legal dependents;
  • Exclusive discounts on Harald products;
  • Birthday day off;
  • Grupocine movie tickets;
  • Maternity leave (180 days) and paternity leave (20 days);
  • Pet health plan – Petlove;
  • PPR (Profit-sharing Plan);
  • On-site cafeteria;
  • Life insurance;
  • Commuter allowance (transportation voucher);
  • Wellhub (Gympass).

ATS Keywords

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Hard Skills & Tools
trade marketing strategiesmarket data analysistrend analysisPoint of Sale (POS) managementpromotional materials implementation
Soft Skills
collaborationrelationship buildingcustomer understanding
Certifications
degree in Marketingdegree in Advertisingdegree in Commercial Managementdegree in Business Administration