
Trainee Marketing – Communication
Hapag-Lloyd AG
internship
Posted on:
Location Type: Office
Location: Germany
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Job Level
About the role
- Support the development and activation of several priority projects within the Marketing & Communications department, including but not limited to:
- Digital Communications: Support the head of department to establish a concrete strategic approach to digital communications and HGT’s presence in this space. Contribute to digital campaigns and content planning. Support email communications and digital storytelling initiatives.
- Social Media: Help develop social media content strategy + activation. Work together with the agencies to align editorial calendar and initiatives. Assist in content creation, planning, and publishing. Monitor engagement and suggest optimization opportunities.
- Internal Communications: Assist the Head of Department to establish global intranet/portal and user-friendly and interactive user interface to promote and stimulate employee engagement. Support the creation of internal newsletters, announcements, and staff updates. Help maintain consistent messaging and improve employee engagement.
- Website: Support the development of the corporate website ensuring alignment with our global business. Assist with website updates, content management, and copywriting. Support the development of user-friendly and on-brand digital experiences.
- Brand Management & Merchandise: Support brand awareness initiatives that help build the brand from the ground up. Ensure brand consistency across materials and channels. Assist in merchandise coordination, vendor communication, and brand asset management.
- Events and conferences: Support building brand global brand awareness at strategic industry events and conferences. Support brand presence, marketing materials, and merchandise coordination. Manage the coordination of events and logistics with the event agencies.
Requirements
- Bachelor’s or Master’s degree in Communications, Journalism, Marketing, Media Studies, or a related field
- Prior internship or project experience in communications or marketing is a plus, but not required
- Excellent written and verbal communication skills in English (Dutch or other languages are considered an asset)
- Affinity with digital channels and content creation
Benefits
- Opportunity to shape the global footprint of a fast-growing terminal operator
- High-impact role in a dynamic, global, and collaborative organization
- Strong learning and development opportunities, with exposure to international projects
- Hands-on experience in a fast-paced working environment, working closely with senior stakeholders
- A hands-on traineeship with room to grow and experiment
- Guidance and mentorship from the Manager of Marketing & Communications
- Opportunities to take ownership of projects and lead initiatives
- A creative, inclusive, and supportive work culture
- Real impact on the organization’s marketing and communication development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital communicationscontent planningemail communicationssocial media content strategycontent creationcopywritingwebsite updatescontent managementbrand managementevent coordination
Soft Skills
written communicationverbal communicationemployee engagementcollaborationoptimizationstrategic thinkingcreativityattention to detailorganizational skillsadaptability