Content Marketing Manager
Haiilo
full-time
Posted on:
Location Type: Hybrid
Location: Hamburg • Germany
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About the role
- Actively shape and further develop our DACH content strategy in close collaboration with our international marketing team
- Review and localize English content for cultural relevance and suitability for the DACH market
- Develop creative, campaign-ready content ideas — from storylines and formats to audience-targeted perspectives
- Translate strategic objectives into integrated content concepts across multiple channels
Requirements
- Several years of experience in B2B content marketing
- Confidence in creating content across the entire customer journey
- Experience with integrated campaign formats such as paid ads, mailings, event communications, and data-driven formats (e.g., whitepapers or reports)
- Strong sense for relevant topics, tone of voice, and purchasing behavior in the DACH market
- Native German speaker and very good English skills for collaboration within an international team
Benefits
- 30 days of annual leave
- Two company-wide self-care days per year
- Health insurance for all locations
- Discounts for gym/sports memberships
- Access to OpenUp
- Exclusive discounts for sustainable brands via FutureBens
- Funding for training, conferences, books, etc.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B content marketingcontent localizationcontent strategy developmentintegrated campaign formatsdata-driven content creationstoryline developmentaudience targetingcontent creationwhitepapersreports
Soft Skills
collaborationcreativitycultural relevancetone of voice awarenesscustomer journey understanding