
Senior Director, Marketing and Revenue Ops – GTM
Gympass
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • Brazil
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Job Level
About the role
- Design, manage, and optimize the go-to-market ecosystem (inbound and outbound) that drives revenue growth.
- Elevate the Go-to-Market function by identifying opportunities to improve conversion through new technologies, automations, and activating data for better segmentation and personalization.
- Ensure streamlined processes and that technology stack is highly integrated and governed by robust data infrastructure.
- Operate at the intersection of process design, data analytics, and core technology (CRM, Marketing Automation, Sales Engagement, Data Enrichment and other tools).
- Lead the strategic alignment across Marketing and Sales, serving as the architect of the GTM motion and providing executive direction to the technical teams (Data/Analytics and MarTech/Engineering) to ensure all systems support the designed strategy and process.
Requirements
- Year of relevant experience designing and optimizing B2B SaaS GTM motions and marketing and sales methodologies. Proven ability to define and communicate a long-term technical strategy that supports company revenue goals.
- Expert-level ability to map, document, and manage complex, cross-functional business processes.
- A fundamental desire to solve business problems with elegant, scalable, and technically sound automation solutions
- Excellent communication and influential relationship skills for managing senior stakeholders.
- Fluent English is mandatory.
- Ability to translate complex technical requirements into clear, actionable business language for non-technical VP/C-Level stakeholders.
- Proven experience in a highly technical RevOps, MarTech, or GTM Engineering role, preferably within a B2B SaaS environment.
- Proven years of experience with hands-on deep familiarity with the interplay between Marketing Automation, Sales Engagement, CDP, and BI tools.
- Strong conceptual understanding of how core GTM systems (CRM, MAP, CDP) function, their limitations, and their optimal configuration-no programming or advanced scripting is required, but you must understand the implications of technical decisions.
- Experience working deeply with a modern CRM (e.g., Salesforce, HubSpot) and BI tools (e.g., Tableau, Looker) to extract and interpret business performance data.
- Advanced analytical skills with a deep understanding of revenue metrics and how data should be structured to answer business questions.
Benefits
- Free Gold+ membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.
- A complete emotional wellbeing program with a unique approach. It offers personalized journeys that combine individual therapy sessions (52 per year) and on-demand content.
- Health, dental, and life insurance.
- As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. When you join, use our home office reimbursement to set up your home office.
- Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines.
- It’s important to take time away from work to recharge. Employees receive vacations after 6 months and additional 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + an extra holiday for your birthday!
- Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled.
- Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success.
- You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B SaaSGTM motionsmarketing methodologiessales methodologiesdata analyticsautomation solutionsrevenue metricsbusiness process managementtechnical strategydata infrastructure
Soft Skills
communication skillsrelationship managementinfluential skillsproblem-solvingstakeholder managementcross-functional collaborationstrategic alignmentexecutive directiontechnical translationorganizational skills