Gum Products International Inc

Digital Marketing

• Manage the Calcium Products website, including team bios, blog, and our dealer locator.
• Manage the Calcium Products social media outlets, Facebook, LinkedIn, and X.
• Own the relationship between Calcium Products and Christian Printers and the coordination of collateral on the online company store.
• Lead the customer and prospect email marketing program including content creation, management within Campaign Monitor, metrics reporting, list management, etc.
• Write, edit, and proof content for our blog and social channels.
• Help interface with territory sales managers to support territory marketing efforts and needs, such as territory specific emails, meeting postcards, local paid advertising, etc.
• Assist in building up Calcium Products photography library.
• Assist in the planning and implementation of a variety of marketing communication projects including promotional items, tradeshows, customer emails, website, sales collateral development, etc.
• Manage individual project details, deadlines and budget as assigned.

Digital Marketing Coordinator