Regional Marketing Operations Specialist – Mid-Atlantic

GuidePoint Security

Regional Marketing Operations Specialist at GuidePoint Security driving sales development, pipeline building, and partner engagement in a remote work environment.

Posted 7/6/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Proficient in managing Marketo and Salesforce for campaign tracking and reporting, with strong skills in event planning and logistics. Demonstrates excellent written communication and project management abilities, alongside a customer service mindset.

Highest-signal resume keywords

Marketo Program ManagementSalesforce ExperienceEvent PlanningProject ManagementWritten Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

MarketoSalesforceEvent PlanningSpreadsheet SkillsCampaign Performance Measurement

Soft Skills

Customer Service MindsetTime ManagementWillingness to Learn

Tools & Technologies

G SuiteAI-Enabled Tools

Industry Keywords

Marketing CampaignsBDR OutreachEvent RegistrationROI ReportingPromotional Items

About the role

Key responsibilities & impact

Create and manage Marketo programs, including automated newsletters, list uploads, and targeted campaigns to support BDR outreach to white space.
Produce content and various marketing assets to be used digitally and for regional events.
Manage the marketing credit card, process event invoices and act as the primary liaison between the marketing team and accounting team for payment escalations.
Maintain and update campaign data within Marketo and SalesForce to ensure accurate tracking.
Track event registration and attendance trends to report results and ROI to Sales and Marketing leadership.
Oversee fulfillment house inventory, maintenance and distribution of regional event properties, promotional items and collateral for sales & field events.
Assist in driving partner campaigns using co-sponsored materials and tools.
Build and maintain ongoing communications with the sales team regarding new and planned marketing activities.
Help to ensure that Marketo and SalesForce campaigns are updated.
Other duties as assigned.
Adhere to GuidePoint Security Core Values.

Requirements

What you’ll need

Bachelor’s degree preferred.
Experience using Marketo and Salesforce required.
Experience in event planning/logistics.
Experience with G Suite and spreadsheet skills.
Customer service mindset.
Ability to measure and report the performance of marketing campaigns.
Demonstrated excellence with written communications, project, and time management.
Demonstrated willingness to learn and use AI-enabled tools

Benefits

Comp & perks

Remote workforce primarily (U.S. based only, some travel may be required for certain positions, working on-site may be required for Federal positions)
Group Medical Insurance options: Zero Deductible PPO Plan (GuidePoint pays 90% of the premium for employees and 70% for family plans (spouse/children/family) or High Deductible Health Plan with HSA (GuidePoint pays 100% of the employees premiums and 75% for family plans (spouse/children/family). If you choose the High Deductible / HSA plan, GPS will contribute in 4 equal quarterly installments: ($850 per EE annually / $1750 per family annually (includes spouse/children/family options)
Group Dental Insurance: GuidePoint pays 100% of the premium for employees and 75% of family plans
12 corporate holidays and a Flexible Time Off (FTO) program
Healthy mobile phone and home internet allowance
Eligibility for retirement plan after 2 months at open enrollment
Pet Benefit Option