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Marketing Coordinator
GuidePoint SecurityMarketing Coordinator supporting and building GuidePoint Security's brand in the Heartland region. Leading event logistics and vendor co-marketing activities for corporate and regional sales.
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Organize, collaborate, and execute regional events.
- Manage the demands of multiple events at once and prioritize accordingly.
- Ensure deadlines are met for all event related activities, logistics, purchases, promotions, and deliverables.
- Manage event supplies and shipping coordination of supplies for all events.
- Collaborate with the team to promote events using Marketo and helping drive registration.
- Regular communication with leadership – updates on event status and logistics, meeting deadlines, budget requirements, etc.
- Manage lead acquisition, processing, nurturing and follow-up, ensuring there is a pre-event, at-event, and post-event strategy to increase engagement.
- Manage and maintain registration lists, event calendar and provide regular updates to the regional team.
- Track and provide reporting on event and campaign metrics.
- Provide administrative support to marketing team as needed.
- Provide onsite support for events when needed.
- Coordinate, collaborate, build, develop, and maintain relationships with vendors as it relates to events.
- Solicit marketing funds from GuidePoint's various vendor partners to help sponsor events.
- Other related duties as needed.
- Adhere to GuidePoint Security Core Values.
Requirements
What you’ll need- Bachelor’s Degree preferred.
- 3 - 5 years’ experience working in event marketing in a corporate environment.
- Marketo, Eventbrite, or related marketing platform experience required.
- Experience with Salesforce or other CRM software.
- Computer skills including a solid understanding of Microsoft Office products, Gmail and Google Cloud.
- Ability to work in a fast-paced environment.
- Self-motivated, self-starter with a track record for leading events and the campaigns associated with them.
- Resourcefulness with a strong ability to problem solve.
- Strong verbal and written communication skills.
- Excellent people and relationship-building skills to interact with colleagues, regional teams, and vendor partners.
- Demonstrated willingness to learn and use AI-enabled tools.
- Extremely detail oriented and results driven.
Benefits
Comp & perks- Remote workforce primarily (U.S. based only, some travel may be required for certain positions, working on-site may be required for Federal positions)
- Group Medical Insurance options: Zero Deductible PPO Plan (GuidePoint pays 90% of the premium for employees and 70% for family plans (spouse/children/family) or High Deductible Health Plan with HSA (GuidePoint pays 100% of the employees premiums and 75% for family plans (spouse/children/family). If you choose the High Deductible / HSA plan, GPS will contribute in 4 equal quarterly installments: ($850 per EE annually / $1750 per family annually (includes spouse/children/family options)
- Group Dental Insurance: GuidePoint pays 100% of the premium for employees and 75% of family plans
- 12 corporate holidays and a Flexible Time Off (FTO) program
- Healthy mobile phone and home internet allowance
- Eligibility for retirement plan after 2 months at open enrollment
- Pet Benefit Option
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Event ManagementLead AcquisitionCampaign StrategyLogistics CoordinationReporting and Metrics Tracking
Soft Skills
Problem SolvingRelationship BuildingSelf-MotivatedResourcefulnessCollaboration