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GTM Base

Forward-Deployed CRM Architect

GTM Base

GTM Base CRM Architect developing GTM processes and automation inside client HubSpot instances. Building reliable systems for sales teams with a strong emphasis on data integrity and reporting.

Posted 6/23/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies
ApolloJavaScriptPythonSQL

About the role

Key responsibilities & impact
  • You'll build and maintain GTM process and automation inside our clients' CRMs, mostly HubSpot.
  • Working from the direction set in your pod, you turn requirements into a clean, well-built system the sales team can rely on.
  • You're a builder with an admin's discipline.
  • You sweat the details others miss, you test before you ship, and you document what you build so the rest of the pod can run it.
  • When something breaks, you find the root cause and fix it properly.
  • Architect and build in client HubSpot instances: information architecture (objects, associations, lifecycle stages, pipeline structure), workflows, deal logic, lead scoring, routing, properties, and permissions.
  • Build and debug automations across the GTM stack: HubSpot workflows, n8n, APIs, and webhooks.
  • Guard data integrity: deduplication, field validation, association hygiene, and import discipline so reporting and forecasting can be trusted.
  • Build the reporting leadership relies on: pipeline coverage and velocity, stage-by-stage conversion, and full-funnel dashboards.
  • Design integrations and data flows between HubSpot and the rest of the stack (Clay, Aircall, telephony, billing, enrichment pipelines).
  • Keep multiple client instances healthy at once, with fast turnaround and nothing falling through the cracks.
  • Work client-facing: you can talk through a data question with a technical lead and walk a frustrated AE through a new flow in the same afternoon.
  • Codify what works into our library of reusable plays and patterns, so every client build sharpens the whole team.

Requirements

What you’ll need
  • Deep HubSpot expertise: hands-on across Sales, Marketing, Service, and Operations Hubs.
  • Strong CRM and RevOps fundamentals: lead lifecycle and qualification, routing and assignment, pipeline and deal-stage setup, the data model, and the governance that keeps it clean.
  • An admin's discipline: precise, reliable, and detail-obsessed.
  • A builder's instinct: you build workflows and integrations, debug them when they break, and aren't intimidated by APIs, webhooks, or a tool you haven't used yet.
  • AI-first, and we mean it literally: AI is your default operating mode, not a novelty.
  • Forward-deployed temperament: comfortable building across multiple clients in parallel, client-facing, proactive, and able to move fast without waiting for perfect requirements
  • Full-time availability with reliable overlap to CET hours.
  • Nice-to-have Salesforce: admin or build experience, especially HubSpot to Salesforce sync and migrations (relevant to Groupon and enterprise work)
  • A working understanding of the GTM Engineer's toolkit: Clay, Apify, enrichment providers (ZoomInfo, Apollo, Clearbit), scraping. Enough to collaborate, spec, and integrate.
  • n8n orchestration and custom API integrations
  • Scripting (Python, SQL, or JavaScript) for data manipulation and custom connectors
  • German: a good chunk of our client base is DACH
  • HubSpot certifications: a plus, never a gate. Demonstrated depth matters more.

Benefits

Comp & perks
  • Real client build work from day one, with no busy work and no hand-holding
  • A front-row seat in a genuinely AI-first environment: Claude Code as the operating system, Clay, and the full modern GTM stack
  • Direct collaboration with one of the most experienced RevOps leaders in Europe
  • Exposure to a wide range of B2B companies, stacks, and GTM problems
  • A seat at the table in a growing practice, not a cog in a machine

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Hard Skills & Tools
HubSpotCRMRevOpsAPIswebhooksn8nPythonSQLJavaScriptdata manipulation
Soft Skills
detail-orientedproactiveclient-facingproblem-solvingcommunicationcollaborationdisciplineadaptabilityreliabilitybuilding instinct
Certifications
HubSpot certifications